Cloudbeds

NOVEMBER 15, 2024

For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. For hotels, this includes making dynamic rate suggestions and identifying segments and offers for marketing campaigns.

Upsell 105

Upsell Occupancy Revenue Management Revenue 105

SiteMinder

JANUARY 8, 2025

Serving as intermediaries in the travel industry, bed banks enable hotels to increase occupancy without directly managing complex distribution channels. By collaborating with bed banks, hotels gain access to international markets and diverse travel audiences. How does the concept of a bed bank work?

OTA 96

OTA Occupancy Revenue B2B 96

MediaBoom

MARCH 14, 2024

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. A r obust local SEO strategy helps travelers find your hotel when they’re searching for accommodations in your vicinity, making it a critical component of your digital marketing efforts. Let Mediaboom guide you.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

Cloudbeds

OCTOBER 17, 2024

By strategically analyzing revenue booked, occupancy rates, acquisition costs, and guest segments, hotels can build an advanced distribution strategy that delivers real value. These include: Occupancy rate – which channels contribute most to occupancy? Increase direct bookings with Cloudbeds.

OTA 76

OTA Occupancy Hotels Revenue 76

Cloudbeds

DECEMBER 17, 2024

Missed opportunities to elevate marketing, loyalty programs, and guest experience. Hoteliers can then use these customer profile insights to their advantage for marketing campaigns, loyalty programs and to tailor their propertys overall experience. This insight supports future marketing efforts. The result?

Market 40

Market Marketing Upsell Revenue 40

Cloudbeds

JANUARY 22, 2025

Financial analysis When EBITDAR is combined with other metrics, such as ADR (average daily rate), occupancy rate, or RevPAR (revenue per available room) , it can help dig deeper into financial metrics. F&B or events), tap into new market segments such as corporate or family groups, and implement upselling/cross-selling.

Revenue 40

Revenue Hotels Operations Average Daily Rate 40

Cloudbeds

MARCH 15, 2023

This information can be used for more personalized pre-stay communication, post-stay follow-ups, and future marketing efforts. Direct bookings have become essential to any independent hotel’s distribution mix. Second, you still have to invest in marketing efforts to attract travelers and remain competitive.

OTA 98

OTA Revenue Sales Hotels 98