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NOVEMBER 21, 2023

Question for Our Hotel Marketing Expert Panel How can the “cost of acquisition” be calculated? Should it be added to direct marketing costs in comparison to OTA distribution costs? Should it be our main focus?

Marketing Strategy 75

Marketing Strategy Hotel Marketing Marketing Market 75

Cloudbeds

NOVEMBER 15, 2024

This scalability is especially valuable for hotels – as more information is collected about guest behavior, booking trends , and occupancy patterns the more precise rate adjustments, inventory management, and marketing strategies will be in the future.

Upsell 105

Upsell Occupancy Revenue Management Revenue 105

MediaBoom

APRIL 2, 2024

With the number of luxury home sales on the rise in a fiercely competitive market, having a quality luxury real estate marketing strategy is a must. Their SEO campaigns and luxury real estate marketing tactics must reflect the nuances of the high-net-worth lifestyle.

Real Estate 52

Real Estate Marketing Market Marketing Strategy 52

Cloudbeds

JANUARY 22, 2025

Improve marketing and distribution Optimize distribution channels to reduce sales commissions. Reevaluate your current contracts with OTAs (online travel agencies), GDSs (Global Distribution System), and other partners and invest in direct marketing strategies.

Revenue 40

Revenue Hotels Operations Average Daily Rate 40

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Here’s why PPC should be an integral part of your hotel’s digital marketing strategy.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

MediaBoom

MARCH 27, 2023

It is focused on attracting a select group of consumers who demand the best of everything, and takes place across multiple marketing platforms. Luxury hotel marketing is an ongoing effort to strengthen and maintain your reputation. You’ll need to find the best marketing tools to reach your audience.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

JULY 16, 2024

Benefits of Email Marketing for Luxury Brands Despite frequent speculations about luxury brand marketing through email being “dead” or declining, the actual numbers reveal a different story. The same cannot be said for most other popular marketing strategies such as SEO , paid advertising , and social media.

Email Marketing 52

Email Marketing Branding Market Marketing 52