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To support its growth mindset, Quest Apartment Hotels , a member of The Ascott Limited network, announced it will implement Amadeus’ Agency360+ ® across its 160 locations in Australia, New Zealand, United Kingdom, and Fiji.
Some travel providers are using highly targeted advertising to communicate new products, services and offers to travel sellers through the globaldistributionsystem (GDS), to ensure that travel sellers have the right information at the right time to improve revenue opportunities.
Similarly, Amadeus’ Agency360 data demonstrates that hotel room nights booked on globaldistributionsystems (GDSs) for corporate travel have also increased during 2022 and are rapidly closing in on pre-pandemic rates. This welcome resurgence of travel should not just be looked at in isolation.
As this tribe tends to work with travel advisors or travel agents when booking travel, DMOs can reach this segment by advertising on globaldistributionsystems (GDSs), travel agents’ preferred booking channel.
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