Boutique Hotel News
NOVEMBER 9, 2022
Free PMS, RMS, website, booking engine, channel manager, and access to distributions through OTA and GDS. Paid advertising and marketing for search engines, metasearch, and display ads. Classic: • Sales, revenue management, marketing and distribution under Hamlet Hotels. Operational freedom. Select: • All Classic services.
Hotelogix
JANUARY 5, 2025
Hotelogix Web Booking Engine Integration Hotelogix offers a robust web booking engine that can be seamlessly integrated with Google Ads to enhance your hotel’s online presence and booking capabilities: - Direct bookings : Hotelogix’s booking engine allows guests to book directly on your website, reducing commission costs from OTAs.
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Travelboom Marketing
NOVEMBER 7, 2023
OTAs: At TravelBoom we like to think of the OTAs as a new business tool, not a set-and-forget way to fill empty rooms. Are you successfully converting your OTA bookings to direct guests? Is your percentage of OTA bookings in line with your goals? Reducing OTA commissions can be critical to success.
Cloudbeds
APRIL 1, 2025
In the battle for direct bookings, hotels face intense competition from OTAs marketing power in the online space. Beyond their vast budgets, OTAs also leverage powerful algorithms to optimize every aspect of their campaigns, consistently achieving higher ROAS (Return on Ad Spend) than individual properties.
Little Hotelier
APRIL 29, 2024
It is the equivalent of Expedia Partner Central – a place where a hotel or travel business can control their OTA listing, take bookings and payments, advertise on the app, and access Traveloka support. Traveloka ads take many forms – you can promote your listing by: Boosting your property in the Traveloka search results.
Little Hotelier
APRIL 23, 2024
As one of the world’s largest OTAs, Expedia attracts tens of millions of visitors to its website every month. The listing itself will look pretty much the same as normal but will feature a small ‘Ad’ label in the corner. If you choose a display ad campaign, select the imagery from your Expedia extranet and add compelling text.
Amadeus Hospitality
JULY 6, 2023
The Challenge In 2022, One King West Hotel & Residence sought to drive more direct bookings – and revenue – on their hotel website, and to optimize their channel mix while reducing their reliance on online travel agencies (OTAs).
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