article thumbnail

Google Display Ads — Capture the Audience Wherever They Are

MediaBoom

Around 55% of companies use Google Display Ads ( clutch.co )—for good reason. The Google Display Network (GDN) advertises brands across over 2 million websites, videos, and apps, effectively reaching around 90% of internet users worldwide based on context, location, and audiences. What are Google Display Ads?

article thumbnail

The Secrets to Running a High-Performing Amazon Advertising Campaign

Social Hospitality

Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors. It’s crucial to optimize your Amazon ad campaigns to ensure they drive high performance.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is The Advantage of Google Ads – Maximizing Your ROI

MediaBoom

With a search ad, you want to target terms and keywords relevant to your business’s products and services. Display Ads When internet users visit websites that are part of the Google Display Network, they’ll see display ads. These ads can be made up of text, images, video, and more.

ROI 52
article thumbnail

How the Canary Islands Leveraged Amadeus Media Solutions to Inspire British and German Travelers to Visit the Spanish Archipelago

Amadeus Hospitality

Yaiza Castilla Herrera, Tourism, Industry and Commerce Councilor, Canarias Government, commented – “Our €100,000 investment produced nearly €11 million in tourism spend for the Canary Islands – an impressive ROI that resulted from a successful campaign.

Travel 97
article thumbnail

Google Ads Strategy – Strengthen it 3 Ways!

All Things Hospitality

Get better results than ever with these Google Ads Strategy tips Advertise on a platform where there are over 259 million unique visitors, 4.8 There is no denying that you can reach your goals with a strong Google Ad strategy. All Things Hospitality has put together three ways to strengthen your Google Ads strategy.

article thumbnail

More Than Just a Partnership: Quest Apartment Hotels and Amadeus Hospitality Join Forces to Elevate Digital Presence

Amadeus Hospitality

Quest has also been pleased with Travel Seller Media advertising campaigns that performed well in both 2022 and 2023; the chain has experienced a continuous, positive return on ad spend (ROAS), return on investment (ROI), and increased revenue.

article thumbnail

PPC for Luxury Hotels – 9 Key Strategies for Optimization

MediaBoom

Consider factors like the cost-per-click (CPC) in your market and the potential return on investment (ROI). Google Ads and Microsoft Ads (a.k.a. Bing Ads), two popular PPC platforms, allow you to set daily budgets for your campaigns. That way, you don’t overspend. What is a good budget for PPC?

Intent 84