Fri.Aug 09, 2024

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Taylor Swift Canceled Her Concert, But Vienna Still Gets a Tourism Boost

Skift Blog

Skift Take: Taylor Swift is so influential that a destination can still get a tourism boost even when she doesn't perform.

Tourism 318
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Spend Thousands to Take the Staff on Corporate Retreats? These Companies Say it Pays Off

Skift Blog

Skift Take: Travel groups that specialize in corporate retreats are reporting plenty of demand, but convincing some customers of the ROI can be tough.

ROI 307
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Vacasa Lost 9% of Its Vacation Rentals in the Last Year, Doesn’t See Profitability in 2024

Skift Blog

Skift Take: Vacasa's weaknesses were apparent well before the vacation rental market turned soft. Now, they're even tougher to fix.

Marketing 301
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Germany’s Shrinking Airline Market

Skift Blog

Skift Take: Due to increased airport costs and decreased corporate travel, both Low-Cost Carriers and Full-Service Carriers have scaled back operations in Germany, leading to a 10-year low in capacity levels in 2023.

Market 301
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Pattaya Wants to Trade Its Nightlife Hub Reputation For a Family-Friendly One

Skift Blog

Skift Take: As Pattaya plans an image makeover the city’s leaders have a delicate balancing act ahead. They need to steer the family-friendly ship without losing the crowd that’s been keeping Pattaya buzzing for years.

Tourism 300
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Can Today’s Generation of Leaders Evolve Luxury Hotels?

Skift Blog

Skift Take: Jannes Sorensen thinks the key to unlocking the future of luxury hospitality lies in the skillsets of its leaders: and it requires a new curriculum and “whole person” approach to do it.