Summer Travel’s Hidden Hurdle: The Impacts of Cancellations and No-Shows
Skift Blog
JULY 23, 2024
Skift Take: Cancellations and no-shows for hotel reservations tend to be higher in summertime, which can significantly impact revenue for hotels and travel management companies (TMCs). Slicing and dicing data more granularly leads to better forecasting and may reduce potential revenue losses.
Let's personalize your content