September, 2022

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How Strong are Your People at Sales Negotiation?

Anthony Cole Training

Negotiate by definition is to deal or bargain with others in preparation of a contract or business deal. As a verb, negotiate means to move through in a satisfactory manner. In the world of selling, both of those definitions are relevant and important. Oftentimes, sales negotiation tactics seem to be related to price – giving or getting the best rate or fees for a product or service.

Sales 245
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4 Social Media Themes to Watch in 2022

Social Hospitality

Social media platforms started as a new and innovative method of communication and connection among friends and family. With time and refinement, it has transformed into an asset for businesses across the globe. This significant enhancement presents a vast number of opportunities for brands. 2022 Social Themes. In recent years, social media bridged the gap to new customer experiences with its ability to offer discovery, connection, and entertainment.

Consumer 246
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How To Improve Your Hotels Brand Awareness

Are Morch

As a business, brand awareness is one of the most important endeavors that you could. The post How To Improve Your Hotels Brand Awareness appeared first on Are Morch, Digital Transformation Coach.

Branding 246
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10 indicators of what recruiters look for in a LinkedIn profile

Hospitality Net

LinkedIn is currently the most important professional social network in the world with more than 830 million users, over 50% of whom are between 25 and 34 years old. LinkedIn is useful for different reasons: networking, posting information, findings.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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10 Corporate Event Ideas Attendees Love

Social Tables

Looking for corporate event ideas that people actually get excited about? Banish boring and overdone corporate events with help from this blog post. We’ll teach you how to spice up any business gathering with the right decor, entertainment, and more. Corporate events get a bad rap. If the event is for internal teams, many attendees are obligated to go even if they don’t feel like it.

Events 147
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12 inspirational hospitality quotes to learn from at your hotel

SiteMinder

Trying to perfect the hospitality experience at your hotel can often have you thinking of a million different things and quickly overwhelm you. Sometimes getting it right isn’t all about reading dozens of blogs, books, or other resources, but instead taking note of a poignant quote and simple advice. In this blog we’ve picked some of the best hospitality quotes available on the web that you and your team can take inspiration from at your hotel.

More Trending

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An Overview of TikTok Advertising for Businesses

Social Hospitality

It’s hard to find someone who hasn’t heard of TikTok. In the six years since TikTok debuted, it has amassed over 1 billion active users. Nearly 90% of TikTok’s users are below the age of 50, so it presents a unique opportunity for businesses to reach specific audiences. Social media is a fantastic way to advertise your business, and today it can reach a significantly larger audience than TV or radio.

Business 173
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Hotel Marketing Tips To Write Better Instagram Captions

Are Morch

Hotel owners are now using Instagram to help promote their businesses. It is how they. The post Hotel Marketing Tips To Write Better Instagram Captions appeared first on Are Morch, Digital Transformation Coach.

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Iconic Snowmass Resort Joins Autograph Collection Hotels Following $40 Million Transformation

Hospitality Net

Following a multi-million-dollar renovation, Viewline Resort Snowmass has officially joined Autograph Collection Hotels - Marriott Bonvoy’s diverse and dynamic collection of independent hotels championing individuality. In partnership with High Stre.

Resorts 189
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Understand the Hotel Guest Journey to Enhance Experience

eZee Absolute

Everything in hoteliering is dynamic. The practices of yesterday are no longer relevant today. Back in the past, accommodation businesses wouldn’t bother to dig deeper and gain insights into their potential guests’ preferences. But not anymore. Over the last decade, hotels are inclining toward data-driven and psychological approaches. One such aspect of hoteliering is “understanding the guest journey”.

OTA 96
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Inflation won’t stop travellers: Global research from SiteMinder reveals the five key traveller trends set to transform accommodation

SiteMinder

World Tourism Day 2022: SiteMinder launches annual Changing Traveller Report, the largest accommodation-specific traveller survey globally. Sydney, Australia – SiteMinder (ASX:SDR), the world’s leading open hotel commerce platform, has today launched its annual Changing Traveller Report , revealing that the urge to travel is stronger than rising inflation, and the already popular ‘bleisure’ travel trend — combining business and leisure — is pushing new preferences that are set to change the hote

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The Power of Open-Ended Questions in Sales & Sales Management

Anthony Cole Training

Conversation is much more pleasant than interrogation. This is important for an effective coach to remember because after two or three questions, a salesperson is going to feel like they are being attacked. This is also true for prospects.

Sales 233
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How to Use Social Media to Manage Your Online Presence

Social Hospitality

The role of social media in managing your online reputation is increasingly important. As more and more people turn to social media to share their thoughts and opinions, it’s vital to have a strong presence on these channels. By being aware of social media’s role in reputation management , you can take steps to protect your image and maintain an excellent public persona.

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6 Brilliant Video Marketing Ideas For Hotels

Are Morch

Since the dawn of time, hotels have been trying to convince customers to visit them. The post 6 Brilliant Video Marketing Ideas For Hotels appeared first on Are Morch, Digital Transformation Coach.

Market 130
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Hilton Expands Refugee Hiring Commitment During Tent US Business Summit

Hospitality Net

MCLEAN, Va. – As part of its ongoing commitment to create learning and career growth opportunities in the communities where it operates, Hilton has announced it will hire 1,500 additional refugees over the next three years at its managed and franchi.

Hiring 208
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This is How You Rebrand a Hotel Without Losing Business

eZee Absolute

Hotel rebranding is something that doesn’t happen often in the hospitality industry and for obvious reasons. But what if hotel rebranding is the only way to succeed in this competitive industry? Would you do it? Or, does it sound like a lot of work? Well, it isn’t that simple, to be honest. However, with the right strategy, rebranding your hotel could become easier, and without losing business.

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Hotel management apps: What are they and what are the best ones to use?

SiteMinder

With so much to think about as a modern hotelier, including how to respond to growing customer needs while maximising revenue and efficiency, you need to find solutions that make running a property much easier. Hotel management apps are one way of both increasing performance at your business and generally making life easier. This blog will tell you everything you need to know.

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4 New OTA Trends That Hotel Properties Need to Know About

Refine

Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website.

OTA 86
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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Content Marketing Tools for Hoteliers To Try

STAAH

While the hospitality industry is getting more automated, digital content demands time and effort to go around for creative content to attract guests. With online digital marketing tools available it can help you make your content marketing easy and effortless. Creating digital content that’s attractive to the right target audience is a lengthy and time-consuming process, which marketers have discovered to be among their areas of greatest stress.

Market 83
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Jewelry Retailers Offer Hospitality in Creative Ways

Are Morch

In the Internet age, many jewelry retailers find it difficult to compete with the convenience. The post Jewelry Retailers Offer Hospitality in Creative Ways appeared first on Are Morch, Digital Transformation Coach.

Retail 130
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Lodging Interactive Launches Complete Digital Presence and Marketing Solution for Hospitality

Hospitality Net

Lodging Interactive, award-winning digital marketing, reputation management, and social media marketing agency exclusively serving the hospitality industry since 2001, announced the launch of its LodgingPLUS program, the complete digital presence an.

Market 186
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Top 10 OTAs for Hotels to Boost Bookings

eZee Absolute

It is a well-known fact that hoteliers nowadays secure a large percentage of their overall bookings through the online ecosystem. And there’s no hiding that Online Travel Agents (OTAs) are a major source for optimizing their online booking flow. It is observed that OTAs control approximately 2/3rd of all online bookings. Then it must be the best friend of hoteliers, right?

OTA 85
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!

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[Webinar On-Demand] New Horizons: Navigating a changing economy and responding to tech-enabled travellers (Australia)

SiteMinder

In a period of accelerating consumer and economic change, the accommodation industry is being reshaped by a range of powerful external forces that can feel beyond its control. Staff shortages are placing new pressures on business structures, while mass e-commerce adoption and inflation are quickly evolving the plans and perspectives of the guests that fill hotel rooms.

Travel 96
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The 20 services your Hotel needs to have

Experience Hotel

What services should you have in your hotel? To answer this question, the Experience Hotel team analyzed thousands of pieces of data provided by our hotel customers to find the free and paid hotel services most valued by travelers. Top 10 chargeable services: List based on an analysis of 16,103 stays Breakfast Parking Love package [.] The post The 20 services your Hotel needs to have appeared first on Marketing Tips for Hoteliers.

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Meet The Team: Jackie, Business Development Manager, Malaysia

STAAH

With more than 10 years in the Travel & Hospitality space, Meet Jackie Jomieuce, Business Development Manager – Malaysia, STAAH. Tell us a bit about your career in hospitality/ technology and the journey to STAAH. I started my career in the Hospitality industry as a Travel Consultant at one of the Tour Agents in my hometown, right after I finished my degree.

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Up Takes Home 7 Accolades at the WebAwards 2022

Up Hotel

It’s been a really busy year for our team and the entire hospitality industry. The focus has been on rebuilding and growing as the sector continues to recover from the effects of the pandemic. Everyone at Up Hotel Agency has worked extremely hard, and we’re thrilled to announce that the team recently won multiple awards for a number of hotel and hospitality websites that we’ve developed!

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Digital Disruptions vs. Digital Transformation and What it means for the Future of Hotels

Hospitality Net

Digital disruption represents a transformation that is caused by emerging digital technologies and business models. These innovative new technologies and models can impact the value of existing products and services offered in the hotel industry. Di.

Services 162
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IoH secures funding for EDI industry role

Boutique Hotel News

UK: The Institute for Hospitality (IoH) has secured funding from Savoy Educational Trust (SET) to employ an equality, diversity and inclusion (EDI) specialist for the global hospitality sector. The role will help the hospitality industry attract talent from a diverse talent pool, including LGBTQ+, neurodiversity, supporting people from disadvantaged backgrounds, gender reassignment, age, disability, religious beliefs and other important groups.

Intent 52
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Your complete guide to hotel market segmentation

SiteMinder

Some differences between hotel guests are obvious, and others are as small as their booking channel preferences or tendency to spend additional money on-site. Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment.

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Social Media As a Search Engine

All Things Hospitality

Instagram and TikTok operate as powerful search engines Instagram and TikTok’s search engine relies on data and algorithms to find content that’s relevant to your account and interests. Social platforms like TikTok and Instagram have optimized their platforms to be more search friendly using keywords – competing with search engines like Google.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.