November, 2018

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Motivating Prospects to Take Action

Anthony Cole Training

Another day, another great resource available from us here at Anthony Cole Training Group.

Sales 149
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Gap Selling – Available for Preorder

A Sales Guy

Well, it’s finally arrived. Gap Selling is available for pre-order on Amazon. The most relevant, impactful and insightful sales book since The Challenger Sale: No blue suits, blue shirts, blue ties or blue sheets. No gimmicks or tricks. No 90’s selling tactics. No, not your dad’s sales book. Gap Selling is selling for the 21st century.

Sales 140
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How To Engage Your Guests And Drive Bookings This Holiday Season

eTourism

As your guests start to plan their Christmas and New Year getaways, it's time to plan how your hotel can capitalise on the seasonal travel market and maximise revenue this holiday season.

Revenue 52
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14 – Phocuswright Special Edition

Travel Media Group

In this special edition episode of Suite Spot, we discuss the recent 2018 Phocuswright conference in Los Angeles. Host Ryan Embree is joined by Patrick O’Brien, product manager and Phocuswright attendee veteran, who gives his take on the innovative technology conference. Hear from Patrick as he talks about the theme of this year’s conference and how it sets the stage for the future of the hotel industry.

OTA 52
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Industry Insights: The Two Major Content Challenges For Hotel Channels (Feat. Milos Krsmanovic)

Vizlly

Terry Jones (Travelocity), Emily Drennen (Lancaster DoubleTree Resort) and Darlene Rondeau (Leonardo) discuss how mobile has changed the travel shopping experience, what visuals travel shoppers want to see, and what happened once the Lancaster DoubleTree Resort switched to an image-driven website.

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FinTech or PeopleTech?

Anthony Cole Training

I drive a Ford Explorer. Most of the people that ride with me, except my friend Jerry Barron, think I’m a good driver. Not only do I drive well, but I know my vehicle, how to maintain it and how to make adjustments to my driving and the vehicle when necessary. However, all the enhancements in the vehicle won’t keep me from crashing if I fail to turn into the slide instead of against it, or if I fail to ‘tap’ the breaks when I hit a sheet of ice on a frozen bridge.

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More Trending

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What is the Most Powerful Management Question Ever?

Anthony Cole Training

While driving into work earlier this year, I heard an incredibly powerful performance question while listening to the Dan LeBetard with Stugatz ESPN radio show. An ardent Michigan State Football beat writer asked this question during the Big 10 media day. “You came to Ann Arbor with perhaps the most hype of any coach in the history of the Big Ten. Maybe in all of college football.

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What Makes a Sales 'Hall of Famer'?

Anthony Cole Training

Assuming for a second that when you think about hiring for a position in your organization, you are thinking about hiring the best, especially in the early rounds of looking for talent.

Hiring 136
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What’s Your Funniest Sales Story Ever?

Anthony Cole Training

I'm heading to a sales training session about 12 years ago. It's a client in downtown Cincinnati and I've been working with them for two years. They know me as a high energy, enthusiastic and entertaining sales trainer. In other words, I stand up, I move around, I'm engaged, I role play, we learn a lot and people make more sales.

Sales 136
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5 Really Important Sales Concepts - Today's Lesson - Be Unique

Anthony Cole Training

In our sales training classes, we spend a great deal of time on the appropriate "attitude" required to be successful in selling. With the right attitude, you can count on consistently executing the required conduct and sales techniques to be successful. I once heard another sales development expert explain that "sales technique is just a change in language.

Sales 136
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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The Getting Introduced Methodology

Anthony Cole Training

From our 5 Keys to Coaching series:

Sales 136
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"I Could Sell More if Only I Could __"

Anthony Cole Training

I've got a fill in the blank for you.

Sales 136
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Your Future Self Cannot Be Trusted! 

Anthony Cole Training

Today, I want to talk to you about time management vs self management. Now, here's one thing we know about time, it manages itself very, very well. In fact, you don't have to worry about time managing itself, what you do need to worry about, at least what we see around the country as we coach and train salespeople, is the concept of self-management.

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How Do I Become an Extraordinary Sales Manager?

Anthony Cole Training

Are you doing everything possible to make your salespeople successful?

Sales 27
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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It’s Time We Change the Way We Sell

A Sales Guy

It’s time we change the way we sell. The old, tired, product-centric, sales techniques and methods have had their time. Ask any buyer. They are fed up with the countless, lame, intrusive, valueless emails, cold calls and LinkedIn requests for 15-minutes of their time. They are tired of salespeople not understanding their business and pitching irrelevant solutions.

Sales 135
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7 More Sales Core Competencies

Anthony Cole Training

In 2008, I posted two blogs covering 14 of the 21 core competencies identified by the Objective Management Group Sales Person Assessment. Between then and now, much has taken place that I've written about, and as I fly from Atlanta to Portland, Oregon, I have some time to write about the remaining 7 core competencies. I know that you've been waiting with baited breath.

Sales 135
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3 Content Marketing Hacks That Will Cost You Time and Money

eTourism

If there's one thing marketers love it's shortcuts or, as they've come to be known hacks.

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2019's Most Essential SEO Trends

eTourism

With just 6 weeks of 2018 remaining, it's definitely not too early to start looking ahead to the next year in marketing and the tactics you'll be using to rank highly in the search results pages and maximise traffic to your hotel's website in the coming m

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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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13 – Dreamforce Special Edition

Travel Media Group

In this special edition of Suite Spot, we discuss a hospitality keynote presented at the 2018 Dreamforce Conference in San Francisco. The keynote, "The Future of Travel and Hospitality," was a fireside chat with Marriott International CEO Arne Sorenson. In this podcast episode, host Ryan Embree is joined by Anne Sandoval, Travel Media Group’s Marketing Director who attended the keynote.

Travel 52
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7 Sure-Fire Tactics To Boost Your Emails Click-Through Rate

eTourism

Are your email campaigns' click-through-rates underwhelming? If so, it's time for a rethink.

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3 Overlooked SEO Tactics To Boost Your Search Strategy

eTourism

Despite the content is king mantra we're all sick of by now, SEO remains one of the most crucial factors when it comes to making sure your website ranks highly in the Google SERPs and gets clicked on by your guests.