October, 2016

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The Best of the Best, Sir!

Anthony Cole Training

In a scene from Men in Black, Will Smith’s character, Agent J, asks, “Why are we here?” (He is in a meeting room with the head of Men in Black , Agent Zed, along with several other recruits all from various branches of the military.) Agent Zed asks one of the recruits to answer the question. The young recruit stands and declares, “We are the best of the best, SIR!

Hiring 166
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22 Crazy Sales Tips and Hacks That Actually Work

A Sales Guy

If great sales people are anything, they are resourceful. They create unique hacks to do their job better, to get a competitive edge. They’re always looking for something that will allow them to do what everyone else is doing better. Good sales hacks aren’t cheap shortcuts, but rather creative ways to do the work and improve the results.

Sales 142
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40 Social Media Influencers Every Hospitality Professional Should Follow

Social Tables

No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. In events and hospitality, knowledge is power. The best way to learn the ropes, or sharpen your skillset set to learn from the experts that have been there before. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality.

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It’s Time To Start Thinking About Your Christmas Social Campaigns

eTourism

It's approaching the end of October, which means Christmas will soon be snapping at our heels. As marketers, that means it's time to at least start to spare a thought towards this year's holiday campaigns.

Market 52
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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HireBetterSalespeople.com

Anthony Cole Training

This is a blatant blog post boasting about our hiring deliverable - Hirebettersalespeople.com. I normally don’t do this in this forum in such an obvious fashion, but I cannot help it today. Allow me to explain…why this…why now.

Hiring 163
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Variability and the 14-Letter Dirty Word – Accountability

Anthony Cole Training

Several years ago, as part of our sales team evaluation, the skills, tendencies and effectiveness of the sales leadership team was also assessed. The findings indicated that of the 224 leaders, 23% had at least 60% of the skills required to be an effective performance manger. Of the 5 sales management skill sets required - coaching, motivating, recruiting, mentoring and performance management – this last one, performance management, is where the team “scored” the best.

More Trending

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First Impressions are Dead

A Sales Guy

First impressions are dead. Yup, I said it. If first impressions are still a part of your life, you’re doing it all wrong. There is no reason for anyone to be faced with a first impression any longer. There are just too many places and too much information out there for the first impression to matter. Well, in-person first impressions that is.

Sales 131
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Close More Sales with AWATL

Anthony Cole Training

A guest post by Jack Kasel, Sales Development Expert, Anthony Cole Training Group.

Closing 155
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5 Ways to Master the Art of Charity Event Planning

Social Tables

A charity event serves two purposes: to raise awareness for a specific cause and raise money. People by nature are very charitable and are willing to give to your organization to make a difference. It’s up to you, though, to explain what your charity is and how it’s impacting lives. For better charity event planning , implement these steps to maximize both attendance and monetary donations. 1.

Events 126
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Why The Perfect Sales Demo Never Includes the Word “If.”

A Sales Guy

Do you want a telltale sign that your demos aren’t very good? Listen to how many times you say “if.” Every time you say “if” deduct 10 points. If you collect 20 or more points, you’re doing a terrible job. That’s how bad it is if you’re using if more than once in your demos. I’m sure many of you are wondering, what does saying “if” have to do with delivering a good demo.

Sales 126
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Scale a Sales Team In The 21st Century – Part 1

A Sales Guy

We all wanna get big. We all want to grow up and be the big girls or boys on the block, right? Growth is what it’s all about in the world of business, especially in SaaS and technology. Take one look at TechCrunch, Mashable, and every other tech publication, and it’s clear. Growth is the goal. But there ain’t no growth without a highly functioning sales team.

Scale 126
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How Quickly Do You Get Uncomfortable

A Sales Guy

Seth Godin wrote a fantastic post the other day. In it, he talks about our alertness for differences. For as long as we’ve been keeping records, human beings have been on alert for the differences that divide us. Then we fixate on those differences, amplifying them, ascribing all sorts of irrelevant behaviors to them. Until, the next thing you know, we start referring to, “those people.” Seth suggests that rather than look for differences, we should search for things in common.

Sales 121
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5 Layout Questions Event Planners Should Ask Their AV Company

Social Tables

When I first started Endless in high school, we did not own all of our own equipment and I had to work with hundreds of AV companies and over time, I learned there was something massively wrong with the industry. There was lack of customer service in the AV industry. At Endless, we sought to change that, so we formed our own audio visual & event production company.

Events 121
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Desire and Performance Variability

Anthony Cole Training

“What you can conceive and believe you can achieve.” - Napolean Hill.

Sales 155
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Let Silence Do the Heavy Lifting in Sales

Anthony Cole Training

A guest post by Mark Trinkle, Chief Sales Officer, Anthony Cole Training Group.

Sales 146
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7 Easy Steps to Successful Virtual Event Planning

Social Tables

Thanks to video streaming services , companies can achieve virtual event planning without geographical constraints. Virtual events can be a standalone venture or accompany a live event. Whichever the case, event streaming is definitely something you should be exploring if your company caters beyond a local demographic. Here’s a few tips to help you kick start your first virtual event with a remote audience. 1.

Events 119
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5 Simple Steps To Building Meaningful Relationships With Event Sponsors

Social Tables

. After countless phone calls, emails, and written correspondences requesting sponsorship, at least one company agreed to give you the time of day to hear out your proposal. If you fail to make a strong impression after this, then all the work it took you to get to this point will be all for nil. Applying for sponsorship is just the first step; after that comes nurturing and cultivating the relationship so you have a sponsor that you can work with long-term and for subsequent projects.

Events 119
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Events vs. Meetings

Social Tables

It seems that nowadays the words meetings and events are thrown around interchangeably. There is, in fact, a big difference between the two. First and foremost: All meetings are events but not all events are meetings. Now, let’s get down to the details. All meetings are events but not all events are meetings Click To Tweet. When people are speaking about events , they are mostly likely talking about Special Events , which can be either corporate or not-for-profit.

Events 118
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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How Do You Sell to a Millennial B2B Decision-Maker?

Anthony Cole Training

A Guest Post by Salesloft.com.

B2B 186
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Top 5 Event Planners: Orlando

Social Tables

Just Events! Group. This team has been planning and implementing award winning events for over 20 years. With separate teams for weddings, corporate meetings and special events, Just Events will make sure you have the expert for your specialized needs. Florida Coast to Coast. Florida Coast to Coast is a Global Events Partner with decades of experience in travel, incentive planning and full service events.

Events 113
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#Heykeenan Take 28: Coaching Sales People and Preparing for a Discovery Call

A Sales Guy

#heykeenan Take 28 is FINALLY done. Getting this take done was the biggest pain in the ass. It took 4 takes. We never do more than one take. #heykeenan is unedited and unscripted. But in this case, the mic kept going out and we didn’t know. We’d get to the end, upload and no sound. It happened 4 times before we finally go it to work. We’re convinced this episode is cursed or haunted.

Sales 113
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4 Ways to Increase Your Event Sponsor ROI

Social Tables

As potential sponsors have more opportunities to invest their marketing budgets elsewhere and the number of inbound solicitations they get increases, it’s up to event professionals to find new and interesting ways to justify sponsors’ spend. Here are four unique ways that event professionals can increase sponsor ROI, and, in turn, increase sponsorship retention to secure their support for years to come.

ROI 87
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!

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6 Steps to Perfect Product Launch Event Planning

Social Tables

No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. A launch event is an excellent way to showcase your latest product, build hype around it, and even acquire some sales right at the event. The more you can get people talking about the product, both at the event and via social media, the better it’s going to do.

Events 84
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Event Planning Apps: Top 30 Apps for Event Planners

Social Tables

Today’s post is by our newest contributor, Brittany Ryan who is the founder and editor for Beaux & Belles: An Event Planning Blog that discusses all things pertaining to events, meetings, and home entertaining. Brittany serves on the Event Committee for the Dallas Autumn Ball and the Membership Committee for the Dallas chapter of the International Special Events Society (ISES).

Events 84
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Event & Wedding Trends: Warehouse Venues

Social Tables

This past year I’ve noticed a lot of great event trends , but one of my favorites, by far, is the increase in popularity of warehouse venues. For years, people have been hosting underground secret parties in hip warehouse spaces and abandoned buildings. But this year we’ve seen the concept move mainstream. Warehouse spaces are being used for all types of events, from dinner parties to music performances; and most notably, weddings!

Events 74
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3 Ways to Engage Your Audience at Your Event

Social Tables

Imagine this: you’re busy planning your next big event. You have all your ducks in a row: awesome venue booked, killer catering secured and tickets to your event are sold out. But you’ve forgotten one important piece of the puzzle: how do you plan on engaging your attendees? Attendee engagement is an oft-overlooked component that is just as important as the venue or food and beverage.

Events 68
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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3 Steps to Measuring Event and Meeting Success

Social Tables

Measuring the return on investment of events isn’t an easy task. Ask most Chief Marketing Officers if they could confidently make a connection between event budget and leads, let alone sales, and you will often be met with an uncomfortable shrug. In my last post , I talked about the three different types of data a mobile app can reveal about your event : technical, behavioral and contextual.

Events 60
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The Top 5 Washington D.C. Event Venues

Social Tables

. Washington D.C. needs little introduction for visitors. There are so many options for incredible events , from the White House to the National Zoo, to the countless museums, monuments and memorials peppered throughout the city. Beyond the marble monuments, planners have a plethora of memorable venues to choose from. Here are 5 unique event venues you won’t want to miss: The United States Institute of Peace.

Events 60
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Event & Wedding Trends: Warehouse Venues 2

Social Tables

(Part 2 of 2). Last week I talked about the recent trend of warehouse venues for wedding and events in this post. Today I’ll be talking more specifically about things to consider when looking at warehouse spaces, propping elements and décor, and I’ll be sharing a few of my favorite unique warehouse venues from across the country. So let’s get started!

Events 60
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How to Increase Revenue at Your University with Events

Social Tables

This post was written exclusively for Social Tables by Rebecca Rutherford, Digital Content Strategist for Ungerboeck Software International. No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. State funding of public universities has fallen. New technology investments are costly but necessary to remain competitive.

Events 60
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.