May, 2016

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Bill Walton Speaks to All Sales People and Sales Executives

Anthony Cole Training

I read Dave Kurlan’s blog post about Bill Walton and Coach John Wooden. In Dave’s blog, he talks about Walton’s view on success: ‘The only difference between successful salespeople and the other 77% is that the successful sales people actually do the very things they don’t like doing.” Dave uses role-playing as an example. I see this all the time! Ask someone to role-play in front of the group and they shut tight like a clam.

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Do You Know What Your are Selling? [Video Post]

A Sales Guy

If you’re selling your product, STOP ! It’s not what your customers want. Do you know what you’re selling? Let me give you a hint. It’s not the product your company makes and it’s not whatever services they offer. You’re not selling some cool feature. You’re not selling how inexpensive it is. You’re not selling the convenience of your product.

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How To Create Compelling Videos For Social Media Without Blowing Your Marketing Budget

eTourism

Adding videos to your hotel's social media mix is a great way to generate likes and shares, expand your reach and drive traffic back to your website. Creating this kind of content needn't cost you thousands of dollars for high end production.

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Top 8 des sources d’insatisfaction et de satisfaction client dans un hôtel

Experience Hotel

Le monde de l’hôtellerie et ses systèmes de communication évoluent de plus en plus. Il devient très difficile de contourner les tendances ou les nouveaux dispositifs. Avec ses progrès récents, Tripadvisor annonce qu’il renforce ses systèmes de détection des faux commentaires. Quant à Booking.com, il est désormais la plus importante plate-forme en ligne d’avis client.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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How Do You Determine the Success of Your Sales Managed Environment®?

Anthony Cole Training

First, it makes sense to define a Sales Managed Environment ® (SME™). For the last 15 years, we’ve built, developed, refined and implemented the principles we associate with a sales environment that is “managed”.

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Interesting Answers to the Question You’ve Been Asking.

Anthony Cole Training

Why Do So Many of My Salespeople Fail to Perform as Expected?

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More Trending

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Could Creating a “Streak” Be The Secret To Big Time Success?

A Sales Guy

I met Terry Lancaster yesterday. He’s an energetic, fast-talking Southern boy from Nashville Tenessee. Terry is the author of Better, Self-Help for the Rest of Us and a guest on The Word. We had a blast. Terry is a passionate dude who wants to change the world. Terry has this; anything is possible attitude that just jumps out at you. A self-admitted caffeine addict, it’s hard to argue with him as it’s hard to know whether it’s the caffeine or him.

Sales 67
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Teach, Don’t Sell

A Sales Guy

Teaching is about providing quality insight as part of the sale. If you’re a sales person, you’re a teacher. Do you remember your 5th-grade teacher or your biology teacher Jr. year? Good, cause that’s you now. Like Miss. Kennedy or Mr. Jackson, it’s your job to cultivate the mind of your customer and help develop their mind around the problems they are trying to solve.

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There Are 5 Types Of Sales Leaders

A Sales Guy

“…be deliberate in the type of leader you want to be…” There are 5 types of sales leaders: The supporter. The fixer. The “Ah you can do it” The enabler. And The a **e. The supporter is a players coach. They are advocates of the team, doing everything they can to support the team for success. Supporters are popular, the downside is they don’t like to challenge sales people.

Sales 65
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The Hottest Sales Conference in 2016

A Sales Guy

If a sales conference is determined by its speakers, then it’s hard to argue that SalesMachine Summit 16 won’t be the hottest sales conference of the year. Check out this lineup; Seth Godin , Arianna Huffington , Simon Sinek , Gary Vaynerchuck , Billy Beane, and more. This is going to be a savage event. In addition to these killer keynote speakers, there are four tactical tracts (Sales Strategy, Sales Operations, Sales Development, and Sales Leadership) designed to provide robust, a

Sales 65
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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What is Social Selling?

A Sales Guy

About a month ago I sat on Salesforce.com’s series pass, Social Selling: How to Connect with the Modern Buyer. It was a great session. I got to hang with some of today’s social selling greats, Koka Sexton, Jill Rowley and Jamie Shanks. One of the questions was how I would define social selling, here’s my answer in a quick clip.

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Prevent the Drought of Summer Sales

A Sales Guy

It happens almost every summer. Families go on vacations. The client’s workforce decreases by 20%. Budgets are adjusted. Making your number for July and August is next to impossible. Though you have adjusted your personal workload during this time, the reality is that YOUR family wants to go on vacation and have that Honey-Do-List knocked out. Your kids are in sports and they expect you to make it to the games.

Sales 64
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How to Manage Your Sales Stack!!

A Sales Guy

Look at all the sales tools on in this graphic. It’s frickin’ crazy. We are being barraged and overwhelmed with more sales tools than we know what to do with. What’s even crazier is I recognized there are a number of tools that aren’t even on this list. Which means that in spite of the craziness of this graphic there are many more tools not listed here.

Sales 63
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Why I Fired A Client Before They Became A Client

A Sales Guy

They liked A Sales Guy Consulting, but our standard pricing and approach didn’t fit what they needed or could afford at the time. However, I knew we could help them, so we created a slightly different offer that would deliver the value they needed. Think a scaled down version of an existing offer. After being flexible and accommodating this potential client enters into an extraordinarily complex due diligence process that included an hour of free time, where I provided them with tremendous

Sales 63
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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You Don’t Have a Social Selling Organization without Leadership

A Sales Guy

This is another clip from my social selling interview with Tim Clarke, Jamie Shanks, Jill Rowley, and Koka Sexton. In this clip, Tim asks me how who’s responsibility it is to create social selling adoption in a sales organization. To me it’s pretty simple. If you want real, meaningful social selling adoption, leadership must lead it. If social selling is going to be a substantial part of the selling process, then leadership will have to make it happen.

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I don’t give a S**t About Sales Status!

A Sales Guy

Status is the lame update salespeople share… I don’t give a rat’s ass about a sales opportunities status in the pipeline and as a sales manager neither should you. What is “status?” Status is the lame update sales people share during the weekly pipeline meeting. It’s the pathetic review we sales managers accept from sales people when we don’t have a strong cadence and pipeline review process in place.

Sales 63
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Are You In The 85 Percent of Under Performers — Why?

A Sales Guy

Eighty-five percent of most people are in the average to below average category when it comes to doing their job. Why? I don’t get it. If you chose your job, why don’t you choose to be the best at it? Spazz out is a new series I will be doing weekly where I rant about things that need to change, what people need to do but aren’t or any other thing that comes to mind.

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Has Sales Changed?

A Sales Guy

I was the guest speaker at a recent Denver Sales Meet Up and was asked; “What’s changing in sales?” This seems to be a very popular question. With all the new sales tools, methodologies, books etc. people seem to think sales is changing. I’m not so sure. What do you think? Is sales changing?

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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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3 Simple Actions to Do Every Day to Lead an Amazing Life

A Sales Guy

Life has an uncanny knack of getting away from us. For many of us, life leads us; we don’t lead it. Too often, we allow life to take over, moving us from here to there with little control of our destination. Family, job, friends, bills, it all has a way of putting us on our heels and making us feel as if we’re out of control. What if we were to do something different to gain that control back?

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Book Review – You Gotta Have Balls – By Brandon Steiner

Anthony Cole Training

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3 Steps to Creating a Perfect Mobile Experience For Your Guests

eTourism

With 87% of Millennials admitting their phone never leaves their side day or night and 68% of smartphone users checking their phone within 15 minutes of waking up, ensuring your content can be engaged with from a small screen has become an essential compo

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Why Personalized Content is Key To More Direct Bookings

eTourism

If you want to stand out from your competitors and ensure your marketing messages resonate with the right people at the right time, it's essential to get personal.

Market 52
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!

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5 Deadly Sins of Content Creation

eTourism

In the last few years, content marketing has become an increasingly important tactic for businesses trying to stay ahead in the competitive online world.

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2 Ways to Use Google Analytics Insights to Boost Your Hotel’s Marketing Plan

eTourism

Google Analytics offers a wealth of data on the people who are landing on your website and how they're engaging with your content once they land there.

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5 TripAdvisor Tips To Try Now

eTourism

As every hotelier concerned with their online reputation knows, there is no site more powerful- and potentially damaging- than TripAdvisor.

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4 Powerful Ways to Protect Your Search Rankings

eTourism

Driving a steady flow of relevant traffic to your hotel website is integral to the success of your entire digital marketing campaign.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Why a Great Reservation System is Just One Element of a Website That Sells

eTourism

If there's one thing hoteliers are keen to get right when planning a new website, it's the booking engine.

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5 Time-Saving Ways To Streamline Your Social Media Tasks

eTourism

Are you struggling to juggle all your hotel's social media tasks? Incorporating a few simple changes into your routine can boost productivity, freeing up valuable time to spend on your other marketing efforts.

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