Anthony Cole Training

DECEMBER 7, 2018

Frequently I am asked the following question: “How do I keep my salespeople motivated to sell?”.

Sales 149

Sales 149

Social Tables

DECEMBER 5, 2018

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Whatever sort of events you host, maximizing revenue is likely one of your biggest objectives. Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget.

Events 146

Events Sales B2B Revenue 146

eTourism

DECEMBER 6, 2018

At the start of the year, Facebook switched up its news feed algorithm to give priority to content from users' friends and family over posts from brands and businesses.

Branding 52

Branding Business Marketing Market 52

Experience Hotel

DECEMBER 4, 2018

Cet article fait suite à une interview publique que j’ai donnée lors du salon Equip’Hôtel 2018 où Eddy Mimoun ( Hotel Direct Booster ) m’a posé les questions suivantes : Quel constat t’a motivé à développer ta propre vision du CRM hôtelier ? Si tu devais nommer 3 ou 4 façons de pratiquer l’hyperpersonnalisation, faciles à mettre en place, lesquelles recommanderais-tu ?

Services 40

Services Email Marketing Occupancy Management 40

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Anthony Cole Training

DECEMBER 4, 2018

Today, our customers are bombarded with sales, marketing, and advertising pitches from companies all hoping to win their business. They’re overwhelmed, or, in most cases, they simply tune us out. So, we try to reach as many potential customers as we can, but we spin our wheels and end up stuck in the same place, week after week, month after month, or year after year.

Business 136

Business Sales Marketing Market 136