Sat.Aug 31, 2024 - Fri.Sep 06, 2024

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How digital content influences traveler purchasing decisions

eHotelier

Understanding and harnessing the power of digital content is not just a strategy—it's a necessity for influencing traveler purchasing decisions and shaping their journey from the moment they start planning to the post-vacation sharing of experiences.

Travel 130
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Banned in NYC: Airbnb One Year Later

Skift Blog

Skift Take: Local Law 18 hasn't yet led to a significant amount of additional long-term housing in NYC and hotels are thriving. But small-time hosts have lost a key source of income. Modifications, and a more balanced approach, are needed.

Hotels 361
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Virgin Atlantic Reviews ‘Gender Neutral’ Policy for New Saudi Route

Skift Blog

Skift Take: Throughout its 40-year history, Virgin Atlantic has made its name by shaking up the airline establishment. This move suggests that when cultural sensitivities are concerned, even a trailblazer can have its limits.

Tourism 353
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Skift Power Rankings

Skift Blog

Skift Take: Power is not just about who holds the top job but who shapes the landscape, drives innovation, and sets the agenda for what comes next. With that in mind, we proudly present Skift’s Power Rankings — our list of the most powerful leaders in travel.

Travel 69
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Lufthansa Seeks 19.9% Stake in TAP Air Portugal, Report Says

Skift Blog

Skift Take: The German airline group wants to avoid purchasing a controlling stake in TAP because it doesn't require approval from European Union antitrust authorities.

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Athens City Official: ‘Rapid Growth Has Left the City Exposed to Climate Change’

Skift Blog

Skift Take: Athens has had infrastructure shortcomings for quite some time. Climate change and a tourism boom magnified the problems. The city's top tourism hopes greener upgrades can be a solution.

Tourism 343

More Trending

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Yatra Expands Corporate Travel Footprint with Acquisition of Globe Travels

Skift Blog

Skift Take: Yatra’s acquisition of a corporate travel company highlights its shift towards the more profitable business travel market, especially as competition heats up in the consumer travel space. With consumer revenue dropping, Yatra is doubling down on corporate clients.

Travel 333
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Visa Enters Partnership to Skill India’s Tourism Workforce Amid Shortage — India Report

Skift Blog

Skift Take: Skilling programs are necessary. However, training them to take up jobs in tourism cannot be the only focus: the industry also needs to figure out how to retain the talent.

Tourism 332
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Elliott Owns Enough Southwest Shares to Call for a Special Meeting

Skift Blog

Skift Take: Elliott is amping up the pressure on Southwest. Now that it's crossed the threshold in owning 10% of the carrier's common stock shares, the hedge fund could call a special meeting to force a vote on whether to oust Southwest CEO Bob Jordan and chairman Gary Kelly.

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Visa’s Digital Payments Data Reveals Asian Travel Trends 

Skift Blog

Skift Take: Grasping the shift to digital payments in Asia would be a game-changer for the travel industry. Cashless is the future — think convenience and cool perks!

Travel 329
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Star Alliance Fires Back at SAS Defection with Loyalty Status Match

Skift Blog

Skift Take: With the ink barely dry on the divorce papers, Star Alliance is wasting no time in luring back some of SAS’ most loyal - and profitable - customers. The aim of this neatly timed promotion is business continuity and customer retention, but it remains to be seen how many frequent flyers will take up the offer.

Business 328
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U.S. Hotel Workers on Strike: What to Know

Skift Blog

Skift Take: About 40,000 hotel workers have contracts expiring over the next year. So these few days of strikes might just be a preview of coming attractions at several dozen hotels.

Hotels 327
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New Deloitte Report Maps Climate Change’s Triple Threat to Travel Industry

Skift Blog

Skift Take: A growing wave of environmental pressures is pushing the travel industry toward rapid transformation. Deloitte's latest report offers insights into how companies can adapt or risk extinction in an increasingly eco-conscious market.

Travel 324
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Expedia CEO Defends B2B Partnerships as ‘Incremental’ to Consumer Businesses

Skift Blog

Skift Take: Expedia's B2B business has penetrated international markets through partnerships that its consumer businesses have been unable to reach. Competitors are watching and are trying a similar tack.

B2B 323
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Japan to Introduce U.S.-Style Electronic Travel Authorization: 71 Nations Affected

Skift Blog

Skift Take: Think travel to Japan is a breeze? Time to bid sayonara to that idea! Your Japan trip just got an upgrade in red tape.

Travel 312
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Anantara’s Urban Shift Signals Minor Hotels’ Luxury Ambitions in Europe

Skift Blog

Skift Take: Minor Hotels is transforming its Anantara brand, spreading its traditional resort-focused roots in Asia, and growing an urban luxury hotel portfolio in Europe.

Resorts 312
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The Shifting Landscape of Travel Bookings: Skift Research

Skift Blog

Skift Take: Direct bookings surge as travelers prefer supplier websites over OTAs. This means OTAs will need to innovate to stay competitive.

Travel 313
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FIVE Hotels Results Show ‘Cannibalization’ in Dubai

Skift Blog

Skift Take: Party hotel brand FIVE has seen years of success in Dubai, but after putting three hotels in one city, the group is starting to "cannibalize" its own business.

Hotels 311
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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How Young India is Traveling – India Report

Skift Blog

Skift Take: More than 65% of Indian population is aged below 35. With increasing spending power, these young travelers make for a large potential traveler base.

Travel 309
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Rome Eyes Tourist Reservation System for Trevi Fountain

Skift Blog

Skift Take: The Trevi Fountain could be the latest world-renowned attraction to limit access to tourists after a summer of overtourism.

Tourism 306
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American Airlines Adds 5 New European Routes for Summer 2025

Skift Blog

Skift Take: The new routes are a bet that the international travel boom will continue next summer.

Travel 306
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First Class Fiasco: Swiss Adds Metal Weights to Rebalance Premium-Heavy Planes

Skift Blog

Skift Take: Airlines are obsessive about reducing weight to keep fuel costs down and bolster environmental credentials. This decision from Swiss will not have come lightly.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Spirit Airlines Furloughs 186 Pilots as Many Take Voluntary Leave

Skift Blog

Skift Take: The furloughs were part of an attempt to cut costs as Spirit’s revenues have sharply declined over the past few years. However, the carrier still has more hurdles to overcome — including a staggering $1.1 billion in debt that’s set to mature in a year.

Revenue 306
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Home Swapping Is Thriving in New York City While Short-Term Rentals Fade

Skift Blog

Skift Take: Like many condos in New York City, home-swapping isn't addressed in Local Law 18. Should it be?

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Fosun Sells Thomas Cook to Private Equity-Backed eSky: 8 Takeaways

Skift Blog

Skift Take: For eSky, Thomas Cook's storied brand offers a shortcut to recognition in Western Europe. Or at least that's the wager of eSky's new private equity backer MCI Capital. As for Fosun, what will it sell next? Club Med?

Branding 306
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New Zealand to Triple Entry Fees

Skift Blog

Skift Take: New Zealand's government doesn't think the increased entry fee will put off travelers, but it just made the country's ongoing efforts to to make a full recovery from the pandemic a bit more difficult.

Travel 302
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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How Holiday Packages are Boosting EasyJet and British Airways

Skift Blog

Skift Take: Once snobbishly consigned to the ‘bucket and spade brigade,’ package holidays are one of the fastest-growing products in UK travel. This lucrative opportunity to diversify revenue has not gone unnoticed by British Airways or easyJet, with both airlines rapidly expanding their highly profitable holiday divisions.

Revenue 300
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Hyatt Checks Out of Hotel Ownership, But Eyes More Deals Like Mr & Mrs Smith

Skift Blog

Skift Take: You might think "asset-light" means "we don't own stuff." In Hyatt's case, it means: "We don't own hotels, except when we occasionally buy some so we can flip them at a profit and help fund our M&A.

Hotels 300
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Skift Power Rankings: Michael O’Leary

Skift Blog

For an airline renowned for charging customers for almost everything, Michael O’Leary is rather good at getting a freebie.

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Factors Driving Growth in India’s Hotel Industry – India Report

Skift Blog

Skift Take: The Indian hotel industry is expected to grow over the next three years for several reasons: limited room supply, growing demand, better infrastructure. The demand-supply gap is a positive aspect, but could also cause issues if not carefully dealt with.

Hotels 299
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!