Anthony Cole Training

DECEMBER 18, 2019

In our 9th and final installment in the Sales Productivity Tools blog series, I dive into an essential item on the list: the Performance Recording tool.

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Anthony Iannarino

DECEMBER 19, 2019

It isn’t easy to be lazy. It is more complicated than you might believe. Those who have mastered being lazy have had to work very hard to maintain their slothfulness. What follows here is a primer on how you can master the art of being lazy. Avoiding Work. The lazy have found ways to avoid work of any kind, including the job someone is paying them to do.

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Travel Media Group

DECEMBER 18, 2019

In this episode of the Suite Spot, we share how to get your hotel’s TripAdvisor listing ready for the new year. Host, Ryan Embree, is joined by Respond & Resolve™ Product Manager, Kristeena Seckinger to walk through the process of claiming and optimizing your hotel’s Tripadvisor profile. Kristeena and Ryan tackle some frequently asked questions about TripAdvisor including: how to update your property’s photos, how to remove TripAdvisor reviews, and can you wipe your TripAdvisor account.

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Travel Management Hotel Marketing Market 52

eTourism

DECEMBER 15, 2019

Alongside room rates, closely followed by brand name and online images of your hotel, guest reviews play a big part in converting hotel browsers into customers, and generate an overall brand rating that, as we move into a new decade, is no longer possible

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Closing Management Branding Hotels 52

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Anthony Iannarino

DECEMBER 15, 2019

No one likes to lose. Nor does anyone want to be faced with the reality that they caused the loss, that what they did resulted in an L instead of a W. But sales success, even when played by a team, is individual. The following is a list of the things that might cause you to lose a deal. Playing the Wrong Game. Poor Targeting : If you go all the way through the sales process with someone who can’t or won’t benefit from what you sell, you lost because of your poor targeting.

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Anthony Iannarino

DECEMBER 14, 2019

In boxing, the aggressor is on their front foot, driving the action. Even though boxing is different from many other sports, being on your front foot indicates you are on offense. The opposite of being on your front foot is, naturally, being on your back foot. To fight from your back foot means you are moving away from your opponent as a way to create space, the strategy of a counter-puncher.

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Anthony Iannarino

DECEMBER 20, 2019

The idea of “value creation” can be confusing. The word “value” itself can be nebulous, unclear. Value is also in the eye of the beholder; it is a perception. In sales, however, we can define “value creation” with some significant level of clarity, with a single question: How is your client better off? The First Test of Many.

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Anthony Iannarino

DECEMBER 18, 2019

Every year, at about this time, salespeople and their companies begin the process of offering discounts to their prospective clients as a way to compel them to sign a contract before the end of the year. Those behind on their goal offer to lower their price in exchange for the possibility of making their number. Others do so to run up an already good result, punctuating their year with a strong closing number.

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Anthony Iannarino

DECEMBER 16, 2019

If you wanted the best possible advice for improving your sales, my instinct would be to tell you to improve your sales approach , develop greater business acumen, and learn to build consensus. Even though that is what I would want to say to you, it isn’t the advice I would give you. Instead, I will tell you to steal back as much time as you possibly can and devote it to selling.

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