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Putting forth the effort to coach and motivate people, as well as hold them accountable to performance, requires no skill. T herein lies part of the problem with growing your sales team. Any sales manager can attempt to do this with their salespeople, but what systems and measured techniques do they have in place to ensure that it is working?
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AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
If you are not in the acquisition business, then you must develop your talent. One of the keys to doing that is to understand how to drive sales improvement.
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In major account sales, you can win a new client that requires the upfront effort of standing up the account. The larger and more important the client, the more time it takes. The more complex the solution, the more your presence is necessary, even if you have excellent support. The success of standing up a new client requires more effort at the beginning when there is much work to be done, decisions to make, and when your presence can be critical to the success of the program.
In major account sales, you can win a new client that requires the upfront effort of standing up the account. The larger and more important the client, the more time it takes. The more complex the solution, the more your presence is necessary, even if you have excellent support. The success of standing up a new client requires more effort at the beginning when there is much work to be done, decisions to make, and when your presence can be critical to the success of the program.
As a human being, you are part of individual tribes. Some of the tribes are very small, like your immediate family or your high school graduating class. Other tribes are quite large, like your state or country, your political affiliation, or your religion. The place where you work is a sort of tribe that might be large or small, or it might also be a collection of small tribes.
For more than a decade now, many in sales have been neglecting what may the single most crucial activity necessary for producing sales results. That activity is prospecting , and it is what is required to open new relationships and create new opportunities. No deal is closed without first being opened, and I have written here that “ opening is the new closing ,” to make the point that it is now what is critical to success.
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Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
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