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In this article, we discuss the "5 Keys to Sales Coaching", or 5 critical steps you must know and execute in order to get the best effort and results out of your salespeople, to help increase sales in 2020 and beyond.
If you observe and pay close attention to people who produce better results than their peers, one thing you will notice is their consistency. You’ll notice they have routines, doing the same things over and over, whether or not it appears to be working on any given day. To the cynic, the consistency of effort is invisible. The pessimist believes the person producing the better results is the beneficiary of good fortune, particular circumstances, some natural gift unavailable to anyone else.
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If you give up days, you end up giving up weeks. It’s easy when you procrastinate one day, believing you have tomorrow, only to put off what you need to do when tomorrow suddenly arrives. If you give up weeks, you end up giving up months. Giving up one-twelfth of a year with nothing to show for it is a much bigger mistake than giving up a week. Giving up a month means giving up one-third of a quarter, compressing the time available to turn in whatever result you are responsible for creating.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
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At the start of each year, sales organizations begin their year with new, larger revenue goals, something that is true whether or not they reached their goals in the prior year. More often than not, there is no plan to attain the new goals besides the directive to “go and sell more.” The companies that reach their goals will do so through the efforts of their top producers, who will find a way to meet and exceed their goals.
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Selling isn’t easy under the very best of circumstances. There are things you can do to make it much more challenging without intending to. The following list of mistakes includes the root cause, providing you with the beliefs that encourage the error. Here are nine enormous mistakes salespeople make and their root causes. Leading with Your Company : There are two reasons we teach salespeople to open a sales call by talking about their company.
Your marketing department provides you with a slide deck outlining what is changing in your client’s world as a way to start a conversation with your dream client. They intend to help you pass “ the relevance test ,” proving you belong in the room with your contacts. You hope—and your contacts hope—you are a peer, someone who knows enough to provide sound advice and counsel.
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