Anthony Cole Training

SEPTEMBER 16, 2021

A goal without a plan is only a wish. An effective sales action plan starts with collecting, measuring, and inspecting key success metrics that directly impact the end goal.

Sales 190

Sales 190

Social Tables

SEPTEMBER 14, 2021

Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. But what is event engagement? Better yet, why does it matter?

Events 176

Events Marketing Market B2B 176

Travel Media Group

SEPTEMBER 15, 2021

In this episode of the Suite Spot, we celebrate another exciting solution update launch with Host Ryan Embree and VP of Product & Technology, Jason Lee. Ryan and Jason roll out and explore the new advanced sentiment analysis and reporting for hotels. The episode starts with Jason defining what review sentiment is and what was behind his team’s initiative to enhance Travel Media Group’s sentiment analytics and reporting.

Travel 52

Travel Operations Hotels 52

BCV

SEPTEMBER 14, 2021

In a global business like hospitality, it’s common to serve clients on multiple continents. For us at BCV, our focus was on customized social media solutions for some of the world’s most notable hotels and resorts across North & South America. So, when we kickstarted our India operations in September 2019, there was one overarching objective: to stay true to who we are and what we stand for.

Consumer 52

Consumer Business Marketing Market 52

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.