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I will have to agree to disagree with Richard Carlson, Author of Don’t Sweat the Small Stuff. My view is that the little and or small things do matter and often they matter a great deal.
Planning and hosting fun events is a wonderful way for property managers to connect with residents. In addition to brightening the atmosphere of resident life, events can show the property’s appreciation and improve communication between residents and building owners. Event planners and property managers know, however, that getting residents to attend events isn’t always easy.
Hospitality is a competitive industry, so in this competition, keeping clients for your accommodations gives you an advantage. New technologies/mediums continue to ensure consumer loyalty in the 21st century. For hotel marketing, one of these techniques is NFTs.
No time to lose, next year is almost here. And a good plan isn’t made overnight. How far are you with your targets, budget, and plan of attack for next year? What REVPAR and GOPPAR do you need to achieve? Is your plan for next year complete, and does it describe all actions in detail? Does everyone on the team know what the objectives are and which steps to take to get there?
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The hospitality industry is full of prominent aspects. And it is completely normal for most hoteliers to get perplexed by certain terms. That’s not it. There are times when hoteliers even overlook a term while directing all their attention to another one. One such affair is “guest engagement vs guest experience”. These two terms are highly misunderstood in the hospitality industry and I have witnessed it first-hand.
Table of Contents With more travellers looking for hotels to pass the night, spend the weekend, and holiday, there has been a quest by hotel owners for simple, budget-friendly ways to reach guests before and after they visit their hotel facility. Email marketing for hotels is the perfect answer. Email marketing is one of the most rapid means of reaching and reconnecting with guests, whether old or new.
When it comes to building a brand, incorporating photography and illustration is a sure-fire way to give your brand the extra depth and added richness it needs to stand out from the crowd.
When it comes to building a brand, incorporating photography and illustration is a sure-fire way to give your brand the extra depth and added richness it needs to stand out from the crowd.
When it comes to successful revenue management strategy , it’s not just about tracking your own internal metrics such as RevPAR. At your hotel you also need to perform regular competitive analysis to see where you stand in the local market and how you can gain an advantage, or at least maximise your potential revenue and profit. This blog will tell you everything you need to know about hotel competitor analysis.
Tony DiRaimondo , a member of our leadership team, founded Hospitality Taskforce, Inc., in 2003. At the time, it was the only Taskforce company in the industry. He has extensive knowledge of the hospitality business, which is why we conducted a Q&A with him. Our hope is that this interview will be enlightening for others in the industry – those who are just embarking on their career path, as well as folks who are seasoned professionals.
Quelles sont les solutions d’envoi de newsletter pour hôtel ? L’envoi de campagne emailing est aujourd’hui nécessaire pour un hôtel qui souhaite développer une stratégie de communication efficace. Véritable clé pour récupérer la relation client et se démarquer de la concurrence, une bonne stratégie de communication vous permettra également de développer votre part de direct, de récolter de bons commentaires, et d’augmenter votre RevPAR.
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
GOPPAR is a necessary performance indicator to track on a regular basis at your hotel if you want a good idea of your bottom line. Just like other metrics such as RevPAR or TrevPAR , GOPPAR allows you to look at key revenue insights and make smarter business decisions based on data. So let’s take a closer look at how GOPPAR applies to your hotel. Table of contents.
Revenue management, hotel technology, operational efficiency, or anything related to the hospitality industry, you name it and I have written about it. However, there has been a major amiss. I haven’t talked about one of the prominent aspects of a hotel — “how to set your employees up for success?”. But the wait is over as I am going to talk about everything that can be done to create an employee-centric culture in hotels and how a hotel can its staff succeed in their respective roles.
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
EBITDAR is yet another way to track your hotel’s financial health. You might be more used to tracking metrics such as RevPAR , TrevPAR , or GOPPAR , but EBITDAR can really help you measure your performance against similar properties in the industry. Let’s dive deeper into what EBITDAR means. Table of contents. What is EBITDAR? EBITDAR stands for earnings before interest, taxes, depreciation, amortisation, and restructuring or rent costs (EBITDAR).
TrevPAR is a key performance indicator to track on a regular basis at your hotel. Just like other metrics such as RevPAR and ADR , TrevPAR will give you key insights into how revenue is being earned at your property and what you can do to optimise it. So let’s take a closer look at the meaning of TrevPAR. Table of contents. What is TrevPAR? TrevPAR stands for total revenue per available room.
While you might be more accustomed to tracking metrics like RevPAR , ADR , or TrevPAR at your hotel, RevPASH is also an incredibly important metric to measure if you have any kind of restaurant, theatre, or similar outlet in your property where guests gather and spend revenue. So, let’s explore what RevPASH means for your business. Table of contents.
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