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Hotel email marketing: Guide for small hotels

Little Hotelier

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. It usually involves automatically sending emails to promote their hotel, announce new discounts, request feedback from previous guests, and share news about their property.

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Marketing for Hospitality and Tourism – Your 2024 Guide

MediaBoom

After what amounted to be a rough period from the COVID-19 pandemic, the hospitality and tourism industry has bounced back healthily. How do you make marketing for hospitality and tourism successful? How do you make marketing for hospitality and tourism successful? Research and target local keywords.

Tourism 94
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6 Steps to Successful Hotel Management

Inn Quest

This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers. Develop a Strong Marketing Strategy Once you clearly understand your target market, developing a solid marketing strategy is next.

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

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Rebranding a Luxury Hotel: 5 Key Considerations for a Successful Transformation

Hotel Speak

In the ever-evolving landscape of luxury hospitality, even established hotels must consider strategic rebranding to stay relevant and attract discerning guests. Partner with relevant media outlets and social media influencers to reach the target audience and generate positive brand awareness.

Branding 103
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CRM software is changing the game for hospitality businesses

Hotelier Magazine

Even in the context of hospitality, we say “customer” instead of “guest” because one of the key roles of a CRM is to connect all the different profit centres on-premises via APIs [application programming interface] into unified customer profiles,” says Adam Mogelonsky, partner, Hotel Mogel Consulting Limited.

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Hotel Content Marketing: Tips for Guest Acquisition

Hotelogix

Offer Exclusive Deals Through Email Make your email marketing more effective by: Sending special offers to past guests to encourage repeat visits. " Sending emails during peak booking times for better engagement. Use segmented email lists so guests receive offers that match their interests.

Market 40