MediaBoom

OCTOBER 5, 2023

For many small businesses, prioritizing keywords with a lower KD ranking is a smart strategy since it’s more feasible to rank for them. Aligning Content with Search Intent When you understand what your audience is searching for, you can create content that better aligns with their intent.

Intent 86

Intent Digital Marketing Business Marketing 86

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Check out the top email marketing trends for 2024.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

SiteMinder

SEPTEMBER 20, 2022

If email marketing currently only translates into a newsletter for your hotel, then it may be time to look into post-stay email cadences that include surveys, drive loyalty sign-ups and perhaps an incentive to return. In a similar way, careful email communication prior to arrival may help your staff sell upgrades at check-in.

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

MediaBoom

NOVEMBER 8, 2023

Identify the keywords they search for, understanding their search intent. Revenue, a positive metric gauging the amount of income your hotel brought in through its services; increase this with high rates of customer retention, such as through email marketing. Access to more advanced metrics and features requires a paid account.

Revenue 73

Revenue Hotels Business Marketing 73

MediaBoom

MARCH 15, 2024

Incorporate keywords: Include relevant keywords in header tags to reinforce the topic and optimize for search intent. Identify the keywords they search for, understanding their search intent. User engagement rate, a positive measure of how engaged your audience is; continue sending quality email content to hold their attention.

Hotels 92

Hotels Accommodation Target Marketing Business 92