Travelboom Marketing

FEBRUARY 21, 2024

Explore less expensive avenues, such as social media or email marketing to get the most bang for your buck. Learn how to create the perfect hotel marketing budget with our free guide. Effective digital marketing captures new interests and leads, as well as creates loyal customers.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

SiteMinder

SEPTEMBER 20, 2022

If email marketing currently only translates into a newsletter for your hotel, then it may be time to look into post-stay email cadences that include surveys, drive loyalty sign-ups and perhaps an incentive to return. In a similar way, careful email communication prior to arrival may help your staff sell upgrades at check-in.

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

Little Hotelier

AUGUST 29, 2023

These are some of the most powerful email marketing tools available, but many B&Bs are not taking advantage of them. If you’re not using video on social media at your business then you are missing out on a huge opportunity to reach potential customers.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

MARCH 10, 2023

For example, if you have to send written communication or an email marketing campaign , you should do so with the company logo, color, and slogan. But on the side, the company was offering an affordable marketing option for small businesses. It started as a company targeting big corporate clients.

B2B 59

B2B Marketing Strategy Branding Marketing 59

MediaBoom

OCTOBER 5, 2023

For many small businesses, prioritizing keywords with a lower KD ranking is a smart strategy since it’s more feasible to rank for them. Keyword difficulty is a metric used to assess the popularity of a search term. The greater the search volume for a particular keyword, the more challenging it will be to rank for that search.

Intent 86

Intent Digital Marketing Business Marketing 86

SiteMinder

OCTOBER 11, 2022

Demonstrate how your hotel supports your local community, whether that is using regional produce in your restaurants or providing toiletries from small businesses. Include videos within your email marketing. Include ways they can easily travel around, top food spots and ways to get more involved with the local culture.

Market 52

Market Marketing Consumer Hotels 52

MediaBoom

NOVEMBER 8, 2023

Revenue, a positive metric gauging the amount of income your hotel brought in through its services; increase this with high rates of customer retention, such as through email marketing. User engagement rate, a positive measure of how engaged your audience is; continue sending quality email content to hold their attention.

Revenue 73

Revenue Hotels Business Marketing 73