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22 Tailored Digital Marketing Strategies for Luxury Brands

MediaBoom

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. Example: Bulgari , the luxury jeweler, exemplifies content marketing mastery.

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6 Steps to Perfect Product Launch Event Planning

Social Tables

A launch event is an excellent way to showcase your latest product, build hype around it, and even acquire some sales right at the event. The more you can get people talking about the product, both at the event and via social media, the better it’s going to do. Here are a few tips to better your product launch event planning.

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6 Effective Hotel Marketing Strategies to Boost Your Revenue

Xotels

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

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8 hotel marketing trends & how properties can prepare

Cloudbeds

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

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9 methods for rebranding a hotel that appeals to a wide variety of target demographics

Hotel Speak

To introduce a sense of novelty and enthusiasm to the dining experience, establish connections with local chefs or organize dinner events that revolve around a specific topic. Rebranding a hotel so that it is more appealing to a wider variety of clientele requires taking a strategic approach that takes into account several different aspects.

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Bed and breakfast marketing: Complete guide for your B&B

Little Hotelier

For example, if you host cool events or gatherings, this reputation will follow you and spread. Telling your story should be part of your B&B marketing strategy, as it allows you to capture the attention of your target market and encourages them to book directly with you.

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Group hotel bookings: Guide for small hotels

Little Hotelier

This rather broad definition means that it can be applied to small friend or family groups who are looking for a couple of rooms, or large corporate, tour or event groups who may be looking to book out your entire property. Group reservation strategies for hotels Online marketing strategies can be used to appeal to travel groups.

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