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Your complete guide to hotel market segmentation

SiteMinder

This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment. What is hotel market segmentation? Hotel market segmentation is a strategy used to identify key customer segments in a hotel.

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Hotel Revenue Management Strategies

Xotels

LEARN MORE CONTACT US LEARN MORE CONTACT US 14 Essential Revenue Management Strategies: Find below our top 14 list of revenue management strategies to take your hotel to the next level – and increase your performance: 1. Revenue management starts by analysing the market and competition.

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10 Smart Hotel Cost Control Ideas to Save Money

Hotel Speak

With the right approach, hotels can get their fair share of direct revenue and own valuable guest data that provides insights to take their strategy to the next level. By gathering and analysing guest data from multiple sources hotels can gain insights into guest behaviour and preferences.

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