Demand Calendar

AUGUST 22, 2023

Some hoteliers and owners want to beat the market. They are not satisfied with their fair share of the market. Instead, they want to steal market share to increase their profits and give the owners a higher return on investment. The big question is how you beat the market.

Fair Share 98

Fair Share Market Share Marketing Market 98

Cloudbeds

JULY 4, 2024

Modern hotel management requires a robust set of tools and metrics to evaluate and continuously optimize revenue performance, especially in relation to competitors. Another metric to look at is the fair market share, obtained by dividing the hotel’s available rooms by the competitors’ available rooms.

Market Penetration 72

Market Penetration Management Market Share Occupancy 72

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

SiteMinder

OCTOBER 10, 2022

The company is the recognised leader in hotel industry benchmarking and provides market data including supply and demand and market share information on a global scale. An index below 100 tells you there’s room for improvement to compete more effectively in your market.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52