Guest Centric

DECEMBER 12, 2024

Or are you still overly reliant on OTAs like Booking.com, whose high costs and unpredictable policies might be eating into your bottom line? The post How Boutique Hotels can Reclaim their Fair Share from OTAs appeared first on GuestCentric. Are you prioritizing profitability, guest relationships, and autonomy?

Fair Share 84

Fair Share OTA Hotels 84

SiteMinder

SEPTEMBER 26, 2022

While not all the information is consistent across all channels (for example, direct reservations may carry fields of data OTAs do not provide), making sense of consistent data components is required to successfully understand your own hotel’s market segmentation. Fair share in your market.

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

gcommerce

APRIL 22, 2024

Battling OTA’s for direct business For over 20 years, hotels have been competing with OTA’s for direct bookings. The OTA’s are winning, and frankly, it’s not a close fight. As hospitality digital marketing has progressed, so have the strategies and tactics used by hotels and OTAs to win customers.

OTA 52

OTA Digital Marketing Fair Share Marketing 52

eZee Absolute

AUGUST 25, 2024

They faced their fair share of challenges. eZee Centrix – our channel manager enhances its global reach by managing various OTA channels effectively. Terra Paraiso , a stunning beach resort nestled in this paradise, embodies the Goan spirit.

Resorts 52

Resorts Revenue Fair Share Operations 52

Xotels

APRIL 3, 2024

Also, gone are the days of selling the majority of your rooms through OTAs. Making sure you get your fair share of direct bookings allows you to compete with OTAs and avoiding to pay the hefty commissions on those bookings. Bring customers to your website: thinking multi-channel here is important.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

eZee Absolute

FEBRUARY 15, 2024

According to PhocusWire , 45% of global unique visitors in travel come from metasearch engines, exceeding OTAs in the US. It comes with its fair share of challenges, but understanding and addressing these hurdles is crucial for your hotel’s success. Most common challenge is the growing competition in the digital space.

Market 52

Market Marketing Email Marketing Marketing Strategy 52

Xotels

JULY 26, 2024

As someone who spent his fair share of time in the trenches of revenue management, I can tell you it isn’t just some fancy industry jargon; it’s a game-changer, a revenue booster, your ticket to serious profit. Fight Brand Hijacking: OTAs tend to advertise in Search Engines on your hotel name.

Yield Management 59

Yield Management Upsell Hotels Ancillary Revenue 59