Forecasting KPI Market Penetration 
SiteMinder
OCTOBER 9, 2023
It offers insights into room demand and helps in forecasting. MPI – Market penetration index is a way to directly compare yourself with your competitors. This is calculated by: your occupancy rate / market occupancy rate x 100.
SiteMinder
DECEMBER 7, 2023
It pays to obsess over long-range weather forecasts too. There’s no single KPI that perfectly describes how effective your rate management is. If it’s a quiet time you can lower your rates to coax more guests in. If it’s the height of your busy season and hotels locally are becoming booked up, you can afford to charge your guests more.
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