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Playing the Same Game: How Revenue Managers and Sales Are Joining Forces

Lodging

Sales and revenue management are two departments that seemingly should be a match made in heaven but often find themselves at odds with differing goals for success.

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3 vital questions every hotel general manager should be able to answer

Demand Calendar

Its no longer enough to glance at daily occupancy numbers or fleeting ADR trendshoteliers must dig deeper to ensure that every decision they make aligns with profitability and guest satisfaction. Every hotel general manager should address these three pivotal questions: What are your most profitable guest segments and customers?

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Exclusive: hoteliers reveal impact of Taylor tourism as Swiftsteria takes hold

Hotel Management

Occupancies are at unparalleled levels over the concert periods, and we have also seen a surge in regional demand as Swifties take the opportunity to travel further. For both the Melbourne and Sydney concerts we’ve seen a bump in hotel occupancy around the event dates, and our restaurants have also seen great reservation numbers.

Occupancy 290
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Grand Prix revs up occupancy and room rates across Marriott’s Melbourne hotels

Hotel Management

Marriott International, the preferred accommodation partner for the event, has reported high-level bookings over the next two weeks, with their eleven Melbourne hotels at 100% occupancy on April 1 – an incredible feat for its newly opened hotels, Le Méridien Melbourne and The Ritz-Carlton Melbourne.

Occupancy 130
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Beyond Room Rates: The Data-Driven Guide to Maximizing Total Revenue

Demand Calendar

The data generated by modern hotel operations – from booking patterns and guest preferences to room occupancy rates and ancillary revenue streams – is often scattered across various siloed systems. Transitioning from intuition to data isn't always easy, but it's becoming increasingly essential.

Revenue 98
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Retailing is Detailing: Why Hotel GMs Must Sweat the Small Stuff

Demand Calendar

A single negative experience can quickly snowball into lost revenue, scathing reviews, and a damaged reputation. Yet, many hotel general managers have lost sight of this fundamental principle. Yet, many hotel general managers have lost sight of this fundamental principle.

Retail 98
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Ignorance means risks: What revenue management means for today’s hotels and the costs of neglecting it

SiteMinder

A quick search on the internet yields a wide range of definitions for ‘revenue management’. Some of these take a theoretical, almost academic approach and, in several instances, there are iterations of revenue management’s classic definition: ‘selling the right room, to the right guest, at the right time, for the right price’.