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Stop Leaving Money on the Table: Upsell Like Airlines to Boost Revenue

Demand Calendar

To strengthen margins, hotels should look to successful upselling models. By adopting a proactive upselling culture, hotels can bridge this gap, engage guests more effectively, and unlock a powerful incremental revenue stream. The result is untapped revenue and a missed opportunity to enhance the guest experience.

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Marriott Implements Oracle Hospitality OPERA Cloud PM

Lodging

“Oracle OPERA Cloud provides an integrated hospitality platform that enables companies, like Marriott, to deliver exceptional guest experiences while supporting increased efficiency and revenue growth across their operations,” said Alex Alt, executive vice president and general manager of Oracle Hospitality.

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Mastering the Art of Upselling: Setting Up a Successful Program

Demand Calendar

Upselling is often misunderstood as a revenue tool. When done well, upselling can be a way to provide additional value to guests, enhancing their overall satisfaction. However, it's more than just a way for hotels to earn more money. In this post, I will explore this strategy, looking at how it can benefit hotels and guests.

Upsell 98
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Why a Delegate-Centric Strategy Is the Future of M&E Revenue

Demand Calendar

Growing revenue from meetings and events requires essential collaboration between Marketing, Sales, and Revenue Management : Marketing : Targets and attracts the right audiences and event types. Sales : Converts high-potential leads into booked events and upsells delegates on premium offerings.

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Choice selects Oracle’s Nor1 merchandising solution

Hotel Business

This includes offers at every stage of the guest’s journey, from initiating a room upgrade at the time of booking to upselling daily breakfast during their stay, to offering late check-out.

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Staying Ahead in Hospitality: The Role of Real-Time Insights

Demand Calendar

Every action to build customer relationships, attract guests, booking process, pre-arrival email, check-in upsell, and interaction during the stay reflects the opportunity to generate revenue. Their expertise enables us to draw attention, spark interest, and, most importantly, make sales.

Upsell 98
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Leveraging BI to Optimize Revenue and Costs Along the Guest Journey

Demand Calendar

We will look at the Attraction (Pre-Booking), Booking, and Upsell Marketing (Pre-Arrival) stages, highlighting the specific information needed from BI tools and how hotels can apply these insights effectively.

Revenue 96