Social Hospitality

JUNE 1, 2023

Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd. Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. Conduct market research, data analysis, and customer interviews.

Business 147

Business Hiring Marketing Strategy Marketing 147

MediaBoom

AUGUST 1, 2024

After what amounted to be a rough period from the COVID-19 pandemic, the hospitality and tourism industry has bounced back healthily. How do you make marketing for hospitality and tourism successful? How do you make marketing for hospitality and tourism successful? It’s called being chronically online.

Tourism 94

Tourism Market Marketing Hospitality 94

Hotel Business

JANUARY 30, 2024

HRI Hospitality has appointed Rylie Johnson corporate director, business development and strategic partnerships, a newly established position. Her proven track record in business development and dynamic approach to hospitality align perfectly with our vision for growth.

Hospitality 59

Hospitality Real Estate Marketing Strategy Business 59

Hotel Speak

FEBRUARY 28, 2024

IoT technologies offer numerous benefits to the hospitality industry. With the help of IoT technologies, the hospitality industry can evolve towards more efficient, personalised, and seamless guest experiences. To know more about these, here’s how IoT is helping the hospitality industry evolve.

Hospitality 99

Hospitality Occupancy Operations Services 99

Hotel Business

MARCH 7, 2023

Hotel management and development company First Hospitality has appointed Christina Santarelli-Foster to VP, marketing. She brings more than 15 years of expertise in strategic marketing, communication and brand strategy to this position.

Market 52

Market Marketing Hospitality Marketing Strategy 52

Hotel Management

FEBRUARY 8, 2024

La Vie hires ex Spicers Retreats GM to drive boutique La Vie Hotels and Resorts has appointed experienced boutique hotel manager, Sam Giles, as General Manager at 202 Elizabeth. EVT describes McGufficke as a “results-oriented professional” with exceptional leadership skills and a deep understanding of hospitality.

General Manager 263

General Manager Resorts Management Marketing 263

Hotel Business

JULY 12, 2023

Hotel management company Springboard Hospitality has hired five new executives. The new leaders will focus on continuing to elevate and enhance the guest experience across all properties and strengthening the company’s marketing and revenue operations. Most recently, he was head of marketing for Aparium Hotel Group.

Digital Marketing 97

Digital Marketing General Manager Retail Marketing Strategy 97

Lure Agency

AUGUST 30, 2023

Scaling Up Strategies for Hotel Vendors and Suppliers In today’s fast-paced and ever-evolving hospitality industry, a hotel vendor hoping to stand out from the competition is more critical than ever, but not a Mission Impossible. And, yes, Tom Cruise may need to be a part of your strategy!)

Market 52

Market Marketing Hospitality Scale 52

Hotel Business

MARCH 8, 2023

Hospitality Ventures Management Group (HVMG) has strengthened its Revenue Excellence team with two promotions. Melissa Arana has been named VP, revenue strategy, and Denise Hanas has been named corporate director, marketing strategy. Prior to starting her consultancy, Argent Strategic Marketing Inc.,

Marketing Strategy 105

Marketing Strategy Revenue General Manager Revenue Management 105

Hotel Business

SEPTEMBER 30, 2024

LeBlanc’s responsibilities will include focusing on cross-marketing strategies, fostering business development and collaborating closely with the investment teams to drive innovation and capture new opportunities, according to the company.

Business 111

Business Real Estate Marketing Strategy Scale 111

Lure Agency

AUGUST 5, 2022

It’s no secret that there are a lot of misconceptions about hospitality B2B marketing. From FOMO to skewed attribution, marketers are missing the point on how to move the needle effectively. Let’s Get Real About B2B Hospitality Marketing First things first, what is B2B hospitality marketing?

B2B 52

B2B Market Marketing Hospitality 52

MediaBoom

MARCH 9, 2023

In order to properly separate yourself from your competitors, you need an effective marketing strategy. To succeed, your marketing strategy should be thorough and diversified. For further explanation, read now our article about the concept of luxury marketing. An illuminating example of mass marketing is deodorant.

Market 52

Market Marketing Travel Marketing Strategy 52

MediaBoom

SEPTEMBER 28, 2023

A comprehensive UX digital marketing strategy User experience digital marketing, or UX digital marketing, involves making all of your online presence—website and social media—as user-friendly as possible to make it easy for your ideal customer to gather information, engage with your brand and understand your product or offering.

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Hotel Business

FEBRUARY 7, 2023

. “They are highly skilled and experienced and possess a strong sense of purpose and passion for the hospitality industry. ” Thomas has more than 20 years of experience in hospitality marketing within the lodging industry, having led teams at Radisson Hotel Group and G6 Hospitality. .”

Digital Marketing 105

Digital Marketing Hotels Marketing Strategy Marketing 105

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Let’s explore why content marketing is a game-changer in the hospitality industry.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

The Cosmos

JANUARY 17, 2023

Businesses tend to achieve success because of these hotel marketing strategies. Talking about the hospitality sector, there has been a lot of competition between hotels and resorts. With the advent of digitization and increasing competition in hotel marketing, the need for Resort Marketing Company is increased.

Digital Marketing 52

Digital Marketing Resorts Market Marketing 52

AskSuite

JULY 20, 2023

Maximize sales with a results-driven team In the bustling hospitality sphere, mastering sales techniques can set a hotel apart. Create a holistic marketing strategy Intelligent hotel management constantly seeks new avenues to enhance profits, especially ones that don’t involve increasing room rates.

Management 52

Management Business Upsell Marketing Strategy 52

MediaBoom

JUNE 5, 2024

Luxury hotel social media marketing involves using platforms like Instagram, Facebook, and Twitter to showcase your hotel’s unique offerings, engage with guests, and build a strong online presence. In this article, we’ve put together a list of the top 10 social media marketing strategies.

Market 73

Market Marketing Marketing Strategy Hotels 73

Social Hospitality

AUGUST 7, 2024

Some of the human resources associated with this include salaries for your in-house team, the hiring costs of an external team, and other miscellaneous expenses (including health insurance, 401k, vacation time, etc.) It’s a free marketing strategy that achieves desired results, as people love sharing their experiences with the world.

ROI 130

ROI Marketing Market Business 130

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 82

Hotel Marketing Market Marketing Marketing Strategy 82

Hotel Business

SEPTEMBER 29, 2023

His expertise includes directing end-to-end financials both on domestic and international levels, including budgeting and forecasting, revenue optimization, financial analysis and market strategy. Foster supports the firm’s growing lifestyle vertical, the Greenwood Hospitality portfolio of hotels.

Forecasting 59

Forecasting Marketing Strategy Operations Revenue 59

A Sales Guy

DECEMBER 21, 2019

Value to client and client satisfaction has gone through the roof…I know this is not a quantifiable measure, but here is an example of an email sent to my CEO after spending 4 hours with a prospect (multi-hospital health system in Kansas) doing a discovery call with 17 stakeholders (C-suite, VPs and key Directors) in the room.

Hiring 88

Hiring Sales Marketing Strategy Business 88

eZee Absolute

NOVEMBER 19, 2023

Travel and hospitality is a lucrative industry. So, if you are frustrated and truly wondering how to overcome these hospitality challenges, then you’re at the right place. So, in this section, we address a few global issues and challenges in the hospitality industry and their solutions.

Hotels 98

Hotels Hiring Services Marketing 98

Social Hospitality

OCTOBER 10, 2023

They avoid costs related to leasing prime real estate, maintaining a physical dining area, and hiring waitstaff. This flexibility allows them to explore niche culinary markets and cater to a broader audience. This data can inform menu adjustments and restaurant marketing strategies to optimize the conversion cycle further.

Dining 147

Dining Real Estate Operations Branding 147

Hotel Business

MAY 2, 2023

Based in the brand’s Nashville headquarters, she will drive global marketing strategy for the company’s more than 33 hotels across the U.S.

Real Estate 98

Real Estate Retail Branding Marketing 98

Hotel Speak

JANUARY 11, 2024

It is imperative to remain informed about business studies and trends, as well as the dynamic nature of the hospitality industry and consumer behaviour. Culinary Diversity You should consider hiring culinary experts to revise your menu to accommodate various dietary restrictions and incorporate a variety of cuisines.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

MediaBoom

JUNE 5, 2024

According to the Trends Global Survey, 80% of global travelers surveyed feel it’s important to be able to book their trips entirely online , This makes digital marketing strategies for travel industry the game-changer that can elevate your visibility and directly connect you with travelers looking for their next experience.

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

Hotel Business

AUGUST 21, 2024

In this role, Fleck will guide the brand through its extensive growth, overseeing all aspects of the brand’s culture, training platforms, hotel openings, design evolution, marketing strategy, nightlife programming and food and beverage concept development.

Branding 52

Branding Sales Leadership Marketing Strategy Hotels 52

STAAH

JANUARY 24, 2023

The hospitality industry is increasingly leveraging AI technologies to streamline its customer service operations and enhance its guest experience. 3) Generate Content: If you are a marketeer this tool can be very handy for you. So what exactly is ChatGPT?

Services 81

Services Marketing Market Marketing Strategy 81

Travelboom Marketing

FEBRUARY 16, 2024

Hiring a digital marketing agency can breathe new life into a hotel’s online presence and create a partnership that lays the groundwork for long-term success. Many digital marketing companies can assist with fundamentals, but not all firms excel at leveraging online tools, data, or content to help your brand stand out.

Digital Marketing 52

Digital Marketing Market Marketing Hiring 52

MediaBoom

AUGUST 5, 2024

Hotel advertising has become a cornerstone of the hospitality industry, with digital channels driving a significant portion of bookings. In fact, the past few years have witnessed a dramatic shift towards online platforms, necessitating a robust digital advertising strategy for hotels to remain competitive.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Social Tables

MARCH 14, 2024

Strengthen your online reputation and increase event visibility with creative and memorable marketing. Ten ways to improve your digital marketing strategy Whether you’re new to event planning or looking to reach more people online, improving your digital marketing strategy is an uncomplicated way to grow your audience.

Digital Marketing 78

Digital Marketing Events Market Marketing 78

Hotel Business

APRIL 1, 2024

Selina Hospitality Plc , a global lifestyle and experiential hospitality company catering to millennial and Gen Z travelers, has promoted Gadi Hassin to COO and added other new executives. In his new role, Hassin oversees the operational, commercial and financial performance of the company’s hotel portfolio.

Retail 64

Retail Operations Marketing Strategy Revenue 64

Hotel Business

AUGUST 31, 2023

Castlerock Asset Management , an integrated real estate development, ownership, marketing, hospitality management and asset management firm, has unveiled its strategic positioning for growth into dynamic markets. To accelerate these initiatives, Castlerock has made three executive appointments in key roles.

Real Estate 59

Real Estate General Manager Marketing Strategy Management 59

SiteMinder

OCTOBER 11, 2022

Hospitality and restaurant management within a hotel setting is about continuously evaluating performance amongst any facet of the business. It can take time to adapt to the ways of working, so hiring staff that have a variety of skills, as well as specialists in hotel restaurant management, can benefit any business.

Management 52

Management Dining Hotels Marketing Strategy 52

Lure Agency

MAY 8, 2023

Cory Falter recently had the opportunity to chat with Kristi White , Hospitality Leader & Consultant on the InnSync Show , about the rise of the non-professional meeting planner and what that means for hotel sales teams. Optimize Your Website for This New Audience Make sure you have the correct marketing strategy to speak to them.

Hotel Sales 104

Hotel Sales Sales Hotels Events 104

Travelboom Marketing

JUNE 10, 2024

If you’re ready to step up your PPC strategy, we’ve highlighted some of the tools and tactics changing hospitality marketing in 2024. Performance Max and Demand Gen platforms also offer industry-specific performance data to give ad creators tailored recommendations for hospitality or travel ads.

Cost Per Click 52

Cost Per Click Small Business Market Marketing 52