Remove Hospitality Remove Hotel Marketing Remove Market Share
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Navigating the 2024 Hospitality Trendscape – A Guide for Hoteliers

Hotel Speak

For hotel marketers, navigating this new landscape means ditching the rearview mirror and focusing on the winding road ahead – a road packed with trends that demand both agility and vision. This isn’t sci-fi; it’s the future of hospitality. 2024 is a year of both challenges and opportunities for hotel marketers.

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Hilton Snaps Up Graduate Hotels in $210 Million Deal: Consolidation Heats Up in Mid-Scale Market

Hotel Speak

Shaking up the mid-scale hotel market, Hilton has announced the acquisition of Graduate Hotels for a cool $210 million. This strategic buy comes as established hospitality giants like Hilton seek to expand their portfolio and cater to the evolving preferences of millennial and Gen Z travellers.

Scale 105
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My 5 Must-Know Lessons from the 2024 Inbound Marketing Conference

gcommerce

I left Inbound Marketing Conference 2024 feeling mentally exhausted by the amount of content and ideas I consumed, yet inspired by being surrounded by others looking for ways to keep finding ways to do our jobs better - for our companies, our clients and because of our passion for the field. Interested in joining us for Inbound 2025?

Market 98
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What Is Google’s Performance Max?

gcommerce

This enables businesses to approach their market in two distinct ways. The first is to capture an entirely new market, who has not yet engaged with your brand. This approach will not offer an immediate ROI, but can cultivate a larger market share reach for your brand and may ultimately lead to a higher return in the long run.

Marketing 105
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What is a distribution strategy? The 2024 guide

Hotel Speak

Expanded market reach & revenue growth: Unique distribution strategies help businesses access new geographical territories, demographics, and partnerships. The resulting boost in market share directly translates to higher revenues. Hospitality examples include pamphlet racks showcasing local attractions in hotel lobbies.

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Busting Today’s Hotel Distribution Myths

Hotel Speak

Hotel distribution has always been a critical aspect of the hospitality industry. Effective hotel distribution strategies enable hotels to target the right audience, optimise occupancy rates, and enhance revenue management.

OTA 101
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TMG’s Summer Guest Sentiment Report: Key Takeaways

Travel Media Group

Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. Which I thought was fascinating because I’m still hearing, you know, at the hospitality show that we attended hoteliers, that we talked to, staffing is still an issue. I’m your host, Ryan Embree.

Travel 98