eZee Absolute

NOVEMBER 19, 2023

Travel and hospitality is a lucrative industry. So, if you are frustrated and truly wondering how to overcome these hospitality challenges, then you’re at the right place. So, in this section, we address a few global issues and challenges in the hospitality industry and their solutions.

Hotels 98

Hotels Hiring Services Business 98

SiteMinder

OCTOBER 18, 2023

Continuous monitoring The market is dynamic. Modern hotel management isn’t just about hospitality ; it’s about harnessing technology to stay ahead. Harness the power of SiteMinder Insights Dive deep into real-time competitor room pricing and optimise your pricing strategy with our smart platform.

Revenue 105

Revenue Hotels Forecasting Revenue Management 105

Hotel Speak

JUNE 22, 2023

Singapore, 22/06/2023: Hotelogix, a globally leading cloud-based hospitality technology provider , has partnered with BookingWhizz, a CRM customised for the hospitality industry. Similarly, Hotelogix users can drive direct bookings through strong marketing capabilities with the BookingWhizz tool.

Upsell 59

Upsell Revenue Hotels Online Marketing 59

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

Cloudbeds

JANUARY 17, 2024

In 2023, the hospitality industry reached record-high ADRs as travelers from around the world got back out to explore, and lodging operators worked hard to keep up with demand (despite lingering staffing shortages). Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Horizon Hospitality

APRIL 15, 2024

However, before chasing after this highly sought-after marketing content, the pros and cons must be weighed to avoid any severe marketing missteps. PROS Low Financial Cost Online marketing has been dominated by cost-per-click advertising campaigns.

Marketing Strategy 52

Marketing Strategy Marketing Market Cost Per Click 52

eZee Absolute

JUNE 4, 2024

The Solution: Meeting YCS, The Digital Sherpa Recognizing the limitations of their traditional marketing approach, Hotel Glacier was looking for a solution that could transform their business. After thorough market research and combing through countless software, they came across YCS. Its triumph is more than a singular achievement.

Operations 52

Operations Hotels Branding Hospitality 52

Hotel Marketer

AUGUST 3, 2024

Last summer, I created a couple of experimental hotel industry recruitment ads (see links below), mainly to test Midjourney image generation capabilities, plus ElevenLab's multilingual audio features. link] [link] We know Generative AI text to image generation quality has come a long way.in

Hospitality 45

Hospitality Hotels Online Marketing Marketing 45

Hotel Speak

JANUARY 11, 2024

It is imperative to remain informed about business studies and trends, as well as the dynamic nature of the hospitality industry and consumer behaviour. Rebranding a hotel so that it is more appealing to a wider variety of clientele requires taking a strategic approach that takes into account several different aspects.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

Amadeus Hospitality

SEPTEMBER 6, 2023

The rising need for personalization is a powerful indication that staying competitive in the hospitality industry will require new strategies to elevate the guest experience and grow revenue potential. However, with so many booking channel options and competitors, getting noticed with the right offer at the right time can be challenging.

Average Daily Rate 52

Average Daily Rate Global Distribution System Hotels Online Marketing 52

Cloudbeds

OCTOBER 17, 2024

Ad retargeting tools also allow you to create ads with AI-generated content and set your own investment budget to streamline hotel marketing efforts. There are numerous strategies to explore: connect with local community groups, form partnerships with businesses, or join hospitality associations. Think again.

OTA 76

OTA Occupancy Hotels Revenue 76

Q4Launch

FEBRUARY 1, 2022

Want to learn more about Q4Launch’s high-performance PPC account management? Check out this article to learn more or request your free analysis ! Get Your Free PPC Analysis!

Revenue 52

Revenue Marketing Market Consumer 52

SiteMinder

AUGUST 1, 2024

A well-crafted hotel business plan is essential for laying the foundation for success in the competitive hospitality industry. In this section, you’ll outline your marketing and sales strategies, including: Online marketing: How you will develop a website, social media strategy, and search engine optimisation (SEO) plan.

Business 95

Business Revenue Hotels Occupancy 95

SiteMinder

SEPTEMBER 4, 2024

In the competitive hospitality industry, optimising booking conversions is key to staying ahead. How to improve conversions on your hotel’s most important landing pages Conversions are key not only to the success of your online marketing campaign, but also to the success of your hotel property.

Hotels 75

Hotels Revenue Market Marketing 75

Hotel Marketer

AUGUST 25, 2023

Introducing the #AISummer2023 series, a continuation of the original #30DayAIChallenge in Spring. As the field of AI evolves, this series Continue Reading

Hotels 96

Hotels Online Marketing Marketing Market 96

Hotel Marketer

SEPTEMBER 21, 2024

I've created a few different hotel industry recruitment ads over the past year or so (see below), mainly to test new Gen AI tools and capabilities, but also to tell a compelling story in the process. link] [link] [link] For my latest hotel industry recruitment ad, I wanted to show that hotel careers offer more…

Hotels 79

Hotels Digital Marketing Revenue Management Online Marketing 79

Hotel Marketer

AUGUST 26, 2023

Introducing the #AISummer2023 series, a continuation of the original #30DayAIChallenge in Spring. As the field of AI evolves, this series Continue Reading

Hotels 90

Hotels Online Marketing Marketing Market 90

Hotelogix

AUGUST 31, 2024

Relevance of Global Distribution System Despite the increase in direct bookings and online marketing strategies, the Global Distribution System (GDS) remains relevant in the hotel industry. It links your hotel’s room inventory and rates to online travel agencies, but managing it can be a complex process.

Global Distribution System 40

Global Distribution System OTA Occupancy Hotels 40

Hotelogix

SEPTEMBER 15, 2022

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Marketing Strategy 75

Marketing Strategy Digital Marketing Online Marketing OTA 75

eZee Absolute

JANUARY 9, 2023

Use social media marketing. Invest in the latest hospitality technologies. Use social media marketing. So, how about flexing the beauty online? Social media and online marketing are essential tools for any hotel that is preparing to enter into new markets and guest segments.

OTA 52

OTA Hotels Accommodation Travel 52

Hospitality Times

JANUARY 5, 2022

The pinnacle of effective hotel website design is Search Engine Optimisation (SEO), and attracting visitors through search engines must be a crucial aspect of your online marketing strategy. Optimize your SEO Want to know what makes a good hotel website?

Revenue 40

Revenue Hotels Hiring Sales 40

Little Hotelier

AUGUST 29, 2023

Word-of-mouth Word-of-mouth has long been one of the most powerful bed and breakfast marketing channels for those in the hospitality industry. Start looking at “small data” Small data is just bite-sized bits of information that you can use to quickly, easily and effectively enhance your online marketing strategy.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

JUNE 27, 2023

For instance, if your objective is to enhance online reservations, you might invest more heavily in digital marketing strategies such as SEO , targeted email campaigns , or social media advertising. Analyze your market Every hotel aims to position itself within a specific market segment.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

SiteMinder

JULY 13, 2024

The fluctuating demand, strong competition, and ever-changing e-commerce landscape in hospitality necessitate constant attention and strategic adaptation. Revenue managers must continuously monitor property performance, market trends, competitor pricing strategies, brand impact, and consumer behaviour to optimise their return on effort.

Revenue Management 98

Revenue Management Revenue Management OTA 98

Social Hospitality

JUNE 6, 2023

AI-integrated online marketing campaigns use predictive analytics to track user preferences and refine your website to a granular level. The post How Tech Advancements Drive More Immersive and Personalized Marketing Experiences appeared first on Social Hospitality. AI can even the SEO playing field, too.

Marketing 130

Marketing Market Market Research Consumer 130

Social Hospitality

JUNE 6, 2023

AI-integrated online marketing campaigns use predictive analytics to track user preferences and refine your website to a granular level. The post How Tech Advancements Drive More Immersive and Personalized Marketing Experiences appeared first on Social Hospitality. AI can even the SEO playing field, too.

Marketing 130

Marketing Market Market Research Consumer 130

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Don’t let this happen to you.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40