SiteMinder

AUGUST 1, 2024

A well-crafted hotel business plan is essential for laying the foundation for success in the competitive hospitality industry. Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Smart technology: What smart devices (e.g.,

Business 95

Business Revenue Hotels Occupancy 95

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

Little Hotelier

AUGUST 29, 2023

Word-of-mouth Word-of-mouth has long been one of the most powerful bed and breakfast marketing channels for those in the hospitality industry. By asking your followers to create social posts and blog entries for your brand, you will establish loyalty with your target market segment.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

SiteMinder

SEPTEMBER 4, 2024

In the competitive hospitality industry, optimising booking conversions is key to staying ahead. How to improve conversions on your hotel’s most important landing pages Conversions are key not only to the success of your online marketing campaign, but also to the success of your hotel property.

Hotels 75

Hotels Revenue Market Marketing 75

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

eZee Absolute

JANUARY 9, 2023

Use social media marketing. Invest in the latest hospitality technologies. If you have been thinking of targeting this group of travelers, then here are some of the benefits you would love to learn about: 1. Invest in the latest hospitality technologies. Provide amenities that cater to their needs.

OTA 52

OTA Hotels Accommodation Travel 52

SiteMinder

JULY 13, 2024

The fluctuating demand, strong competition, and ever-changing e-commerce landscape in hospitality necessitate constant attention and strategic adaptation. Revenue managers must continuously monitor property performance, market trends, competitor pricing strategies, brand impact, and consumer behaviour to optimise their return on effort.

Revenue Management 98

Revenue Management Revenue Management OTA 98