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Why No Hospitality Marketing Agency Offers a Guaranteed ROI—Except One

Hospitality Net

In the crowded world of hospitality marketing, it’s rare to find an agency willing to back up their services with a promise of results. In fact, when it comes to guaranteeing a return on investment (ROI), most marketing agencies shy away, relying on vague promises and hopeful projections.

ROI 245
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Beyond the Bottom Line: The Non-Financial Factors You Need in Your ROI Analysis

Hospitality Net

Return on Investment (ROI) has always been an important indicator of financial success - and for many businesses, the sole indicator. While it’s certainly a vital tool for decision-making and strategic planning, the meaning of ROI is expanding beyond just monetary returns - and how it’s measured is changing.

ROI 236
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Top Trends for Hospitality-driven Businesses

Lodging

Food & beverage has always been a critical part of the hospitality experience, but in an increasingly competitive landscape providing the right experience can be a major point of differentiation for hoteliers. As such, understanding the latest F&B trends can help hotel owners/operators improve the guest experience and maximize ROI.

Business 316
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Why Sustainable Hotels Win: A Look at the ROI of Going Green

Hospitality Net

The hospitality industry accounts for about 1% of carbon emissions across the globe. Though shifting business practices can require a large investment, sustainability can potentially be a profitable solution that offers a notable ROI. Many hotels are now looking toward a different future, one that prioritizes green initiatives.

ROI 188
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How Hotels Can Use AI to Drive ROI: Harmonizing Automation, Augmentation, and Analysis

Hospitality Net

The hospitality industry has long been defined by its ability to deliver exceptional guest experiences, combining personal touches with efficiency. But in today’s digital world, artificial intelligence (AI) has emerged as a game-changer.

ROI 279
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Are Sub-Optimal Reviews Sabotaging Your Hotel Marketing ROI?

Hospitality Net

Adele Gutman and Stephanie Smith on Get Great Reviews podcast discuss how your hotel reviews can either work to improve your ROI or sabotage it.

ROI 165
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What Wellness Features Provide the Best Returns?

Hospitality Net

Wellness features have undoubtedly become a key differentiator in the hospitality industry in all markets for attracting guests and driving revenue. But some features may provide better returns on investment (ROI) than others and selecting the most suitable for a property requires a considered approach.

ROI 277