Hotel News Resource

SEPTEMBER 22, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy.

Hotel Marketing 59

Hotel Marketing Marketing Market Marketing Strategy 59

Hotel News Resource

SEPTEMBER 18, 2024

To guide you through the process of evaluating your summer marketing efforts, we’ve developed a detailed checklist specifically designed for hoteliers and hotel marketers.

Market 55

Market Marketing Hotel Marketing Hotels 55

Hotel News Resource

DECEMBER 11, 2023

Attendees learned how the economy, changing technology, and shifting traveler demands will reshape how hoteliers market in 2024. TravelBoom hosted a fun and insightful webinar on December 7, 2023.

Marketing 97

Marketing Market Hotel Marketing Travel 97

Hotel News Resource

OCTOBER 22, 2024

In this article, we’ll unveil 12 key trends shaping the future of hospitality marketing, providing you the insights and strategies needed to elevate your brand and drive success in the year ahead.

Marketing 81

Marketing Market Hotel Marketing Branding 81

Hotel Management

JUNE 26, 2023

The sale, which was negotiated by Colliers, McVay Real Estate and JLL, is subject to the buyer obtaining approval to the transfer of the liquor licence from the Queensland Office of Liquor and Gaming Regulation. Colliers’ Head of Hotel Transactions Karen Wales said the deal shows continued investor confidence in the Australian hotel market.

Resorts 264

Resorts Real Estate Sales Accommodation 264

Hotel News Resource

DECEMBER 5, 2023

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape.

Hotel Marketing 45

Hotel Marketing Marketing Market Digital Marketing 45

Hotel Business

JUNE 17, 2024

JLL was also involved in the 2023 sale of the resort , which represented the third-largest single-asset hotel sale ever in the U.S. at the time.

Real Estate 105

Real Estate Resorts Sales Management 105

Hotel News Resource

JULY 11, 2024

Tired of generic AI advice for hotels? While there's a ton of content on AI in travel marketing, most lack practical application. TravelBoom delivers real-world strategies now! We get it!

Marketing 52

Marketing Market Hotel Marketing Hotels 52

Hotel News Resource

MAY 2, 2024

Article - 410 Room Marriott Dual Branded New Orleans Marriott Courtyard and Springhill Suites Hotels Sold for $73 Million - First Major Hotel Sale in the Market Since Early 2023 Signals Rebound of Hotel Market Sales

Branding 45

Branding Hotel Sales Sales Hotel Marketing 45

Hotelogix

APRIL 4, 2025

This podcast covers everything from AI integration in travel to economic factors influencing the hotel sector, making it essential for decision-makers who want to stay ahead. The podcast also explores data-driven marketing techniques and case studies of successful campaigns.

40

40

Hotel News Resource

AUGUST 2, 2023

According to a Market Analysis Report by Grand View Research, the global wellness tourism market size was estimated at $814.6 So, how can hoteliers tap into this colossal market? First, hotel marketers need to understand exactly what wellness tourism encompasses and how they can more closely meet visitors’ needs.

Marketing 98

Marketing Market Tourism Closing 98

Hotel News Resource

MARCH 7, 2025

Sure, we all know Google dominates the search market. According to data from HubSpot, the search engine giant fields 6 in 10 U.S. search queries (which is obviously a lot). But that still leaves another 40% of online searches up for grabs, and today, well discuss the leading way to snag your share of them.

Marketing Strategy 45

Marketing Strategy Marketing Market Hotel Marketing 45

Hotel News Resource

OCTOBER 29, 2024

We compiled a convenient list of engaging social media ideas for hotel marketers and gathered tips for creating successful marketing strategies. Start planning your hotel’s social media marketing using these ideas, without starting from scratch.

Marketing 80

Marketing Market Marketing Strategy Hotel Marketing 80

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. We discuss the balance of traditional and digital marketing technologies in today’s hotel landscape.

Market 52

Market Marketing Sales Hotel Sales 52

Hotel News Resource

MARCH 27, 2025

The TravelBoom 2025 Influencer Travel Study reveals that 28% of travelers book hotels based on influencer recommendations, signaling a revolutionizing shift in hotel marketing strategies.

45

45

Hotel News Resource

FEBRUARY 17, 2025

Curious about how GA4 can transform your hotels marketing efforts? Read on to discover its key features and learn how to leverage them to elevate your business.

Hotel Marketing 45

Hotel Marketing Hotels Marketing Market 45

Hotel News Resource

MARCH 4, 2025

Digital KPIs deliver measurable data that your hotel can use to assess the effectiveness of its digital marketing efforts. By tracking the right hotel marketing KPIs, you can identify areas for improvement, then optimize your ad targeting and messaging to drive better ROI.

Digital Marketing 45

Digital Marketing Marketing Market ROI 45

eTourism

NOVEMBER 10, 2011

Today's callers have evolved faster than most hotel sales training programs. Hotel reservation agents are fielding a much broader spectrum of sales scenarios than ever before, from callers ranging from ultra-informed to misinformed, having taken virtual t

Sales Process 40

Sales Process Sales Hotel Sales Hotels 40

Hotel News Resource

JANUARY 22, 2025

By using powerful, data&driven digital services, hoteliers can set their hotel marketing strategies apart, drive more bookings & and boost their profits. As the most prosperous properties and travel brands have discovered, in the information age, data can be a monumental difference&maker.

Digital Marketing 45

Digital Marketing Services Marketing Market 45

MBA Hotels

DECEMBER 10, 2020

David’s strengths in client relations, networking and real estate will be highly productive when combined with MBA Hotel Brokers’ powerful hotel marketing platform. MBA Hotel Brokers Inc. has been advising on hotel transactions since 1997 and has seven brokers and agents carrying licenses in 15 states.

Real Estate 40

Real Estate Sales Hotels Hotel Sales 40

Lure Agency

MARCH 7, 2023

By building relationships with prospective clients, you can ensure your sales pipeline is full of direct leads that are more likely to close, close at a higher value, and become repeat customers. What is Relationship Marketing? ” RELATED: Content or Paid: Which is a Better Hotel Marketing Strategy?

Marketing 52

Marketing Market Marketing Strategy Sales 52

Nuvho

FEBRUARY 4, 2025

For independent hotels, investing in quality photography and videography is no longer just an optionits a necessity. These visual elements are the cornerstone of storytelling, helping hotels stand out and connect emotionally with potential guests via different platforms and channels.

Dining 52

Dining Hotels Marketing Market 52

Travel Media Group

JUNE 16, 2021

Where hoteliers check-in and we check out what's trending in hotel marketing. He decided to turn a negative into a positive and created Scarlet Boom: hotel sales and marketing firm. Transcripts are generated using speech recognition software and human editing and may contain errors. I'm your host, Ryan Embree.

Hospitality 52

Hospitality Sales General Manager Hiring 52

MediaBoom

AUGUST 5, 2024

A clever, engaging social media presence can do more for your hotel’s brand at a low cost than anything else on this list. Hiring a hotel marketing agency allows you to lean on the experts to boost engagement, increase bookings, and stay relevant on consumers’ radars. How to boost hotel sales?

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

eZee Absolute

NOVEMBER 18, 2022

Read: Hotel Marketing Trends to Increase Bookings in 2023. Sales strategies. If you want to be a profitable hotel in 2023, you also need to look into your current sales strategy. And if you’re clueless about this whole concept of the hotel sales cycle, then I am afraid you have a broken strategy in place.

Revenue Management 75

Revenue Management Revenue Hotels Sales 75

SiteMinder

SEPTEMBER 4, 2024

Key hotel website conversion metrics for hoteliers Even after you have worked hard on search engine optimisation (SEO) at your hotel, you must run periodic analysis to track improvements. Understanding the importance of each data set can be challenging when you’re trying to gain valuable insight.

Hotels 75

Hotels Revenue Market Marketing 75

AskSuite

JULY 20, 2023

A well-planned marketing strategy can drive organic traffic to your website, increase direct bookings, and build strong relationships with guests before they even set foot in your hotel. Discover strategies to harness hotel marketing channels to boost direct bookings with our comprehensive ebook.

Management 52

Management Business Marketing Strategy Upsell 52

Cloudbeds

SEPTEMBER 18, 2024

It can also be used as part of your marketing strategies to highlight the features guests love in hotel marketing campaigns. If a hotel sales leader wants to increase group occupancy , they may work with marketing to launch personalized marketing campaigns targeting specific corporate clients to drive bookings.

Operations 40

Operations Revenue Management Occupancy Revenue 40

SiteMinder

OCTOBER 11, 2022

This involves constant analysis of the market as well as negotiating with third party booking platforms. Staying up to date with industry trends as well as technological innovation is an essential part of being a hotel revenue manager. Sales manager. A hotel sales manager’s main job is to increase room sales.

Management 72

Management Hotels Services Operations 72

eZee Absolute

AUGUST 31, 2022

Now, what most hotels overlook is the period after Diwali. A few days post-Diwali is also a great opportunity to drive hotel sales. Focus on post-Diwali stays. Yes, you heard it right. There are times when people tend to go on small vacations post celebrations. And you as a hotelier cannot afford to miss it.

Hotels 52

Hotels Events Marketing Market 52

Hotel News Resource

APRIL 24, 2025

But a powerful social media marketing trend can offer big help for hotels, especially when it comes to attracting younger audiences. The hospitality industry is highly competitive, making it an ongoing challenge to win over potential guests.

45

45

Hotel News Resource

APRIL 21, 2025

Article - Why Trust & Authenticity Are the Keys to Influencer-Driven Hotel Bookings - Travelers Trust Influencers More Than Traditional Ads

45

45

Nuvho

MARCH 26, 2025

The Power of an Optimised GDS Profile Your GDS profile is the first impression many travel professionals will have of your hotel. If the information is outdated, incomplete, or inconsistent, you risk being overlooked. An optimised profile ensures that your property stands out and aligns with the needs of potential bookers.

52

52

Hotel News Resource

APRIL 3, 2025

Gone are the days when travelers relied solely on traditional advertising or Online Travel Agency (OTA) reviews to make booking decisions. Today, 28% of travelers book accommodations based on influencer recommendations, according to TravelBooms latest 2025 Influencer Travel Study.

45

45

Hotel News Resource

FEBRUARY 6, 2025

Word&of&mouth marketing has always been a cornerstone of hotel promotion, and UGC is its modern evolution. By integrating guest&generated content into your hotels social media and marketing strategies, you can create more compelling campaigns. Heres why UGC is so impactful.

Marketing Strategy 51

Marketing Strategy Marketing Market Hotels 51

Nuvho

AUGUST 30, 2021

Managing Social Media Channels Do you remember the good old days where communication was largely in person, via email or phone? How times have changed.

Management 52

Management KPI Business Services 52

Hotel News Resource

MARCH 21, 2025

Article - Leveraging Hotel Guest Personas for Improved Marketing Results - In this guide, well walk you through how to build hotel guest personas and use them to create more effective, data-driven marketing campaigns.

45

45