Hotel Management

OCTOBER 1, 2024

An improvement in economic conditions is on the horizon with leisure and business tourism set to benefit, according to CBRE Director – Hotels and Leisure, Peter Hamilton. Following an initially strong recovery in demand following international border openings in mid-2022, demand growth slowed in most New Zealand hotel markets from early 2024.

Hotel Marketing 130

Hotel Marketing Market Marketing Events 130

Hotel Speak

MARCH 15, 2024

Shaking up the mid-scale hotel market, Hilton has announced the acquisition of Graduate Hotels for a cool $210 million. Graduate Hotels, known for its youthful vibe and focus on local university connections, boasts 33 properties across the United States and United Kingdom.

Scale 105

Scale Marketing Market Market Share 105

gcommerce

OCTOBER 11, 2024

When I look ahead to what’s to come in the next year, I’ve walked away from Inbound 2024 thinking there’s a lot going on in the marketing world that holds onto long established concepts like behavioral science and creative messaging - the “human-ness” of marketing, but now - to the power of AI.

Market 98

Market Marketing Consumer Hotel Marketing 98

Hotel Speak

JANUARY 23, 2024

For hotel marketers, navigating this new landscape means ditching the rearview mirror and focusing on the winding road ahead – a road packed with trends that demand both agility and vision. Gone are the days of one-size-fits-all marketing. 2024 is a year of both challenges and opportunities for hotel marketers.

Hospitality 105

Hospitality Cancellation Marketing Market 105

gcommerce

NOVEMBER 17, 2023

Introducing Google’s Performance Max Performance Max allows you to span marketing efforts across all of Google's marketing channels, making it an appealing choice for businesses who could benefit from a broad marketing bandwidth. This enables businesses to approach their market in two distinct ways.

Marketing 105

Marketing Market Branding Consumer 105

Hotel Speak

JULY 24, 2024

Hotels have worked with third parties such as airlines, travel agents, online travel agents (OTAs) and the Global Distribution System (GDS) for decades. The dynamic landscape of hotel distribution offers numerous opportunities for hotels to maximise their market presence and profitability.

OTA 101

OTA Hotels Revenue Marketing 101

Hotel Speak

MARCH 13, 2024

Efficient routes and channels allow businesses to get products to market faster. Shared distribution centers with partners streamline operations. Expanded market reach & revenue growth: Unique distribution strategies help businesses access new geographical territories, demographics, and partnerships.

Global Distribution System 104

Global Distribution System Retail Shopping Consumer 104