Remove Hotel Marketing Remove Market Share Remove Occupancy
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Supply vs demand: CBRE’s New Zealand hotel market outlook

Hotel Management

An improvement in economic conditions is on the horizon with leisure and business tourism set to benefit, according to CBRE Director – Hotels and Leisure, Peter Hamilton. Following an initially strong recovery in demand following international border openings in mid-2022, demand growth slowed in most New Zealand hotel markets from early 2024.

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

  Let's explore how market segmentation can become your hotel's greatest competitive advantage through five essential aspects:  Understanding the basics  Identifying profitable segments Customizing services Implementing targeting strategies Measuring success. 

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The role of data analytics in optimizing hotel operations

Cloudbeds

For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency.

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Top 7 KPIs every hotelier must track

Hotelogix

This also reflects how much a hotel can charge for its rooms and how successful it is at selling the inventory which is available. Occupancy Rate This term known as occupancy rate is used to express a percentage of rooms which are occupied for a particular period of time.

KPI 52
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95 – How to Attract Weddings to Your Hotel

Travel Media Group

Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. Suite Spot Podcast · 95 - How to Attract Weddings to Your Hotel Episode Transcript Our podcast is produced as an audio resource. Listen now! I'm your host, Ryan Embree.

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Busting Today’s Hotel Distribution Myths

Hotel Speak

Hotel distribution has always been a critical aspect of the hospitality industry. Effective hotel distribution strategies enable hotels to target the right audience, optimise occupancy rates, and enhance revenue management.

OTA 75
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Hotel Budget Plan: Are you Ready for 2023?

Xotels

In this particular case, the hotel’s management was under the impression the hotel was performing on target as the correct average rate per person was achieved. Capturing more market share, or penetrating new markets was just not in their mindset. Hold on, it gets even funnier.

Market 59