Up Hotel

DECEMBER 9, 2024

Increase room ADR, sell more hotel rooms direct, increase you market share, reduce channel spend on OTAsfamiliar? The next article will look into top ways to allocate your marketing budget in 2025. The Golden 20% I seriously think the OTAs are like heroin for hotels and its a pretty tough habit to kick.

ROI 40

ROI OTA Hotels Cost Per Click 40

Hotelogix

NOVEMBER 28, 2024

Now that you have a comprehensive measurement framework in place, you can make informed decisions about your hotel's strategic direction and resource allocation. By understanding different market segments, hotels can customize their offerings, optimize pricing strategies, and improve overall service delivery.

Hotel Marketing 40

Hotel Marketing Market Marketing ROI 40

Xotels

SEPTEMBER 22, 2022

With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating. Pick the right CMS for you.

Hotel Marketing 40

Hotel Marketing Market Marketing OTA 40

Xotels

AUGUST 15, 2022

Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. How will we attract our different client target markets and niche guest segments. Email marketing.

Market 59

Market Marketing Hotels ROI 59

gcommerce

NOVEMBER 17, 2023

This enables businesses to approach their market in two distinct ways. The first is to capture an entirely new market, who has not yet engaged with your brand. This approach will not offer an immediate ROI, but can cultivate a larger market share reach for your brand and may ultimately lead to a higher return in the long run.

Market 82

Market Marketing Branding Consumer 82

MediaBoom

AUGUST 5, 2024

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. A clever, engaging social media presence can do more for your hotel’s brand at a low cost than anything else on this list. Need Expert Guidance?

Display Ads 52

Display Ads Digital Marketing Consumer Hotels 52

MediaBoom

AUGUST 6, 2024

It encompasses everything from the hotel’s name, logo, and tagline to its overall atmosphere, service, and guest experience. A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share. While branding builds a strong foundation, marketing brings in the customers.

Branding 92

Branding Hotels Services Marketing 92