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Key appointments: Capella Sydney, The Tasman, JLL Hotels and Hospitality

Hotel Management

Capella Sydney welcomes new Director of Sales and Marketing Capella Sydney has welcomed Lucas Gimenez Polcheira as the new Director of Sales and Marketing. During his tenure, Lucas successfully repositioned the hotel within the premium market following its AU$70 million renovation in 2024.

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10 Digital Marketing Mistakes Hotels Often Make (and How to Fix Them)

STAAH

With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. In this blog, we will look at ten common digital marketing mistakes hotels make. 10 Common Digital Marketing Mistakes Hotels Make 1.

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Mastering Social Search for Hotels: Boost Your Visibility on TikTok, Pinterest, and Instagram

Social Hospitality

For hoteliers and marketing professionals in the hospitality industry, adapting to this change is not just beneficial; it’s essential. Trend Participation : Hotels can leverage trending topics or challenges to increase visibility and showcase their brand personality. boards for traveler interaction.

Hotels 237
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Marriott’s New Ad Campaign Touts Its Loyalty Program in a Murky Direct Booking Future

Skift Blog

But the ad's gist is that you can find a hotel for any taste and budget on its app. Skift Take: Marriott's new ad campaign for its loyalty program doesn't explicitly mention online travel agencies. Why book anywhere else? Sean O'Neill Read the Complete Story On Skift

Travel 246