Hotel Management

JUNE 20, 2023

“In the last two years, we’ve acquired more traditional hotels,” Sproule said. “We’ve We’ve got some other more lifestyle hotels coming to market over the next six to 12 months and we’re going to be adding about 200 rooms into the Sydney [hotels] landscape.”

Business 242

Business Hotel Marketing Market Marketing 242

Hospitality Net

JULY 10, 2023

STR’s global “bubble chart” update as of 17 June 2023 shows that 85% of markets experienced growth in revenue per available room (RevPAR) when compared to 2019. This reflects the same level as the previous update, which marked the largest share of markets with growth since the beginning of the pandemic.

Market 188

Market Marketing Hotel Marketing Occupancy 188

Hospitality Net

AUGUST 26, 2024

The rate of growth in occupancy, average daily rate (“ADR”) and revenue per available room (“RevPAR”), while robust, continued to decelerate. Luxury hotel occupancy benefitted from increased demand, while ADR growth levels for lower priced properties continued to show significant improvements. percent while Q2 increased 6.8

Average Daily Rate 246

Average Daily Rate Occupancy Revenue Hotel Marketing 246

Hospitality Net

MARCH 24, 2024

STR’s global "bubble chart" update as of 9 March 2024 shows that 77% of markets increased revenue per available room (RevPAR) from the comparable period in 2023, which was 4% more than the last update. Occupancy and average daily rate (ADR) were also steadily higher than last year.

Average Daily Rate 130

Average Daily Rate Market Marketing Hotel Marketing 130

Hotel Management

OCTOBER 1, 2024

An improvement in economic conditions is on the horizon with leisure and business tourism set to benefit, according to CBRE Director – Hotels and Leisure, Peter Hamilton. Following an initially strong recovery in demand following international border openings in mid-2022, demand growth slowed in most New Zealand hotel markets from early 2024.

Hotel Marketing 130

Hotel Marketing Market Marketing Events 130

Hotel Management

MAY 23, 2024

A recent report by STR on Japan’s hotel market shows impressive growth in revenue per available room (RevPAR) over the past 15 months amidst above-average inflation and an influx of international demand following its later reopening post-pandemic. Historically, pricing power in Japan has correlated with high actual occupancy levels.

Occupancy 130

Occupancy Marketing Market Travel 130

Lodging

MARCH 30, 2023

HENDERSONVILLE, Tennessee—STR has expanded the forward-looking component of its product offering by launching 104 new Forward STAR markets/submarkets in the United States and Canada.

Market 162

Market Marketing Occupancy Hotel Marketing 162

Lodging

JANUARY 29, 2024

HENDERSONVILLE, Tennessee—Las Vegas hotel average daily rate (ADR) is forecasted to reach $573 for Feb. The market is projected for a Friday through Sunday night occupancy of 87.9 9-11, 2024, which would be the highest level for any Super Bowl weekend on record, according to STR.

Average Daily Rate 278

Average Daily Rate Forecasting Occupancy Revenue 278

Hotel Management

NOVEMBER 21, 2024

More than 120 hoteliers from New South Wales hotels were in attendance for the recent Accommodation Australia NSW Hotel Market and Economic Outlook Update at Hilton Sydney. Booking.com Market Team Manager, Keti Naumovski, said value for money is top of mind for travellers.

Market 130

Market Marketing Average Daily Rate General Manager 130

Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Lodging

FEBRUARY 22, 2024

January 2024 Percentage change from January 2023: Occupancy: 51.9 percent) Among the Top 25 Markets, Oahu Island experienced the highest occupancy level (79.0 Markets with the lowest occupancy for the month included Minneapolis (40.7 percent (down 1.7 percent)ADR: $146.33 (up 2.7 percent)RevPAR: $75.99 (up 0.9

Occupancy 182

Occupancy Hotels Market Marketing 182

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. A planned approach to marketing helps you to set clear objective s. Find out more here.

Hotel Marketing 86

Hotel Marketing Market Marketing Hotels 86

Hotelier Magazine

MARCH 12, 2024

TORONTO — Avison Young has released its Canada Hotel Market Report: 2023 Review and 2024 Outlook. The report reveals robust recovery and remarkable resilience across major Canadian markets, surpassing pre-pandemic levels in Average Daily Rate (ADR), Revenue Per Available (RevPAR) and occupancy.

Hotel Marketing 64

Hotel Marketing Average Daily Rate Market Marketing 64

Hotel Management

JUNE 29, 2023

Australia’s boutique hotel market is booming amid increased demand for unique and personalised stays. CBRE’s market analysis found that boutique properties have outperformed ‘big box’ international hotels on occupancy levels, Average Daily Rate (ADR) and Revenue Per Available Room (RevPar) since the onset of the pandemic in 2020.

Average Daily Rate 246

Average Daily Rate Occupancy Hotels Travel 246

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Lodging

JANUARY 5, 2024

hotel performance increased from the previous week, while year-over-year comparisons were skewed downward due to a calendar shift, according to CoStar’s latest data through Dec. Hotel Performance December 24-30, 2023 Percentage change from comparable week in 2022:Occupancy: 50.1 WASHINGTON—U.S. percent (down 7.1

Occupancy 290

Occupancy Hotels Hotel Marketing Market 290

Hospitality Net

OCTOBER 2, 2023

Hotel revenue management is the process of optimizing revenue by predicting demand and setting prices accordingly, most commonly found in hotels to forecast occupancy in order to maximize their room rate, hotel marketing strategy, and overall property performance.

Revenue Management 186

Revenue Management Revenue Management Forecasting 186

Hotel Management

OCTOBER 10, 2023

STR’s Matthew Burke opened the conference sessions with an insightful presentation outlining the state of play in the New Zealand hotel market. Burke had plenty of positive news to share with occupancy trending back to 2019 levels, while rates are up 25%.

General Manager 249

General Manager Events Occupancy Resorts 249

Hotel News Resource

JULY 21, 2023

Since the COVID-19 pandemic, Philadelphia's ADR has fully recovered, but occupancy and RevPAR remain below 2019 levels. The primary factor limiting the recovery is the stagnant commercial and group demand segments.

Market 97

Market Marketing Hotel Marketing Occupancy 97

eZee Absolute

JANUARY 19, 2023

For years, hotels have been at a crossroads, trying to determine whether to handle marketing in-house or outsource it. So, the question at hand is, how can hotels determine which marketing approach to opt for? And, how to capitalize on the strengths of both in-house and outsourced marketing?

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81

Webrezpro

MAY 2, 2024

With the promise of long, warm days and lazing outdoors, hotels are kicking off their summer marketing campaigns. While occupancy tends to be higher during the summer, the market is competitive as travelers put their time and effort into planning these much-awaited getaways.

Market 91

Market Marketing Occupancy Hotels 91

Hotel News Resource

MAY 26, 2023

hotel performance produced an incremental gain during the four weeks ending 13 May, a period that falls in between the heavy, summer travel season and earlier year peaks that include solid leisure travel, improved demand from conventions and group bookings, and returning business travel in larger markets.

Occupancy 59

Occupancy Market Marketing Hotel Marketing 59

Refine

JANUARY 27, 2024

Hotel Marketing Strategies Hotel marketing strategies encompass various techniques hotels use to promote their services, facilities, and unique selling points to potential customers. These strategies are crucial for increasing visibility, attracting guests, and fostering loyalty.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Hotel Management

AUGUST 29, 2024

The half-day event at The Tokyo EDITION hotel in Toranomon will unite leaders from the hotel, aviation, and tourism sectors to discuss challenges and opportunities in this rapidly evolving market. Occupancy growth has largely stabilized across all days of the week, further supporting this theory.

Tourism 147

Tourism Occupancy Hotels Events 147

Lodging

NOVEMBER 15, 2024

This revision reflects a 40 basis point (bps) decrease in expected occupancy compared to the prior forecast, […] The post CBRE: U.S. Hotel Performance Expected to Accelerate at Year End appeared first on LODGING Magazine. CBRE now forecasts a.5 percent in August.

Forecasting 290

Forecasting Occupancy Revenue Hotels 290

Lodging

MARCH 22, 2024

Hotel Performance March 10-16, 2024 Percentage change from comparable week in 2023:Occupancy: 66.5 percent) Among the Top 25 Markets, Seattle reported the largest year-over-year increases in occupancy (up 12.7 percent (down 1.4 percent)ADR: $163.21 (down 2.1 percent)RevPAR: $108.51 (down 3.5 percent to 73.0

Occupancy 147

Occupancy Hotels Market Marketing 147

STAAH

MAY 7, 2024

Before you realize it, the upcoming peak season will be here, presenting an opportunity to maximize your hotel’s occupancy with satisfied guests. In this regard, having a solid marketing mix in place is crucial. Establishing a marketing database through guest sign-ups enables personalized communication.

Market 97

Market Marketing Occupancy Digital Marketing 97

Hotel Business

AUGUST 27, 2024

The rate of growth in occupancy, ADR and RevPAR in Manhattan in the second quarter, while robust, continued to decelerate, according to the PwC Manhattan Lodging Index: Q2 2024. Luxury hotel occupancy benefited from increased demand, while ADR growth levels for lower-priced properties continued to show significant improvements.

Occupancy 105

Occupancy Services Marketing Market 105

Hotel News Resource

SEPTEMBER 19, 2024

Article - Hotel Marketing Podcast Episode 263 - Last Minute Solutions To Drive Fall Hotel Occupancy - We’re going to be cracking open our pumpkin spice beverages and talking about the wonders of fall and how we can boost our autumn bookings.

Occupancy 40

Occupancy Hotel Marketing Market Marketing 40

Hotel Management

OCTOBER 19, 2023

Asia Pacific’s hotel market is capturing the attention of institutional investors with competition heating up for prime hotel assets in tier one markets including Australia, Japan and Singapore, according to a new report from CBRE.

Hotels 162

Hotels Occupancy Marketing Market 162

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Belza

JULY 13, 2024

Increase Hotel Occupancy with Strategic Renovations: Expert Tips | Hotel Marketing

Occupancy 52

Occupancy Hotel Marketing Hotels Market 52

Belza

MARCH 3, 2024

Boost Hotel Occupancy Rates with Social Media Engagement A, Comprehensive Study - Hotel Marketing

Occupancy 52

Occupancy Hotel Marketing Hotels Market 52

Hotel Management

OCTOBER 24, 2023

Real estate experts at Colliers claim the future is bright for hotel investment in Australia with traditional property investors eyeing the over AU$2 billion in assets on the market – 75% of which were listed in Q3 2023. Brisbane – the only market in Australia where occupancies are trending higher than 2019 – is another top performer.

Average Daily Rate 130

Average Daily Rate Real Estate Occupancy Accommodation 130

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

Hotel Management

OCTOBER 17, 2024

Average daily rates (ADRs) in Asia Pacific are up 19% in local currencies versus the last cyclical peak in 2018-2019, according to JLL with most markets still having room to increase occupancy back to pre-pandemic highs “given strong business travel offsetting some pull back in leisure travel”. growth from the previous year.

Average Daily Rate 130

Average Daily Rate Occupancy Forecasting Hotels 130

Inn Quest

JULY 26, 2023

In today’s highly competitive hospitality industry, effective destination marketing plays a crucial role in attracting guests to hotels. With the rise of online travel platforms and social media, hotels must employ strategic marketing tactics to stand out from the crowd. Firstly, What is Destination Marketing?

Market 89

Market Marketing Hotels Tourism 89