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Amtrak Says It’s Time to ‘Retrain Travel’ in New Ad Campaign

Skift Blog

Skift Take: Amtrak is taking a lesson from the hotel marketing playbook and focusing on its guest amenities to take on the airlines and other competitors. Dawit Habtemariam Read the Complete Story On Skift

Travel 279
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How Choice Hotels Is Elevating Its Upper Upscale Brand Offerings

Skift Blog

Skift Take: Choice Hotels has revamped Radisson and Radisson Blu to further solidify its position in the upscale hotel market. Appeal to a new generation of travelers while honoring its 115-year-old heritage. Choice Hotels Read the Complete Story On Skift

Branding 312
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Behind the Hotel Deals in Bengaluru – India Report

Skift Blog

Skift Take: Two back-to-back hotel deals in Bengaluru point towards a high investor interest. Behind this interest lie several factors that are making the city's hotel market lucrative. Bulbul Dhawan Read the Complete Story On Skift

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The Peninsula Hotels’ New Brand Campaign: Focus on Staff Stories, Not Luxury Cliches

Skift Blog

Skift Take: As The Peninsula's director of marketing puts it, "Travel is an incredible thing to do and to experience, and who better to tell that story than the people who make it possible?" " — Sean O'Neill Read the Complete Story On Skift

Branding 299
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IHG CEO Targets Indie Hotels in Tech-Driven Expansion — Exclusive Interview

Skift Blog

Skift Take: IHG CEO Elie Maalouf sees rich potential in many fragmented hotel markets, such as Europe and Japan, where independent hoteliers face mounting pressures from digital transformation. Sean O'Neill Read the Complete Story On Skift

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Trilogy Hotels expands to Northern Territory under three-property deal with DCOH

Hotel Management

“As proud hotel owners, we’re eager to harness Trilogy’s expertise to unlock the full potential of our key CBD assets while highlighting what makes Darwin a top destination. Trilogy will focus on driving efficiencies across hotel operations with teams working together under the same owner.