How To Optimize Metasearch Bids For Direct Bookings
gcommerce
MAY 3, 2024
However, while these bookings once seemed advantageous, they often come at the expense of reduced profitability for hotels, which prompts a strategic pivot towards maximizing direct hotel bookings over OTA channels. Or when occupancy is healthy but not 100% you can use this tool to help enforce minimum length of stays.
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