Travelboom Marketing

MAY 24, 2024

Hotel revenue management strategies make the most of hospitality budgets by connecting the right guests with the best offer at the optimal time. With these insights, the hotel’s staffing, rate structuring, and marketing efforts can be more strategic, reducing wasted efforts, resources, and money.

Revenue Management 52

Revenue Management Revenue Management Cost Per Click 52

Hotel Speak

AUGUST 9, 2023

In the dynamic landscape of the hospitality industry, effective hotel revenue management stands as a cornerstone for optimizing profits. Understanding the Essence Hotel revenue management is a strategic process encompassing the precise pricing of hotel rooms to unlock their full revenue potential.

Revenue Management 52

Revenue Management Revenue Management Upsell 52

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. From marketing to operations to revenue management, your SWOT analysis should evaluate all aspects of your hotel.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. The marketing mix was originally a concept given by Neil H.

Hotel Marketing 77

Hotel Marketing Market Marketing Hotels 77

Webrezpro

AUGUST 28, 2023

In fact, it eats into your profits and undermines your hotel’s credibility. Filling rooms during slower travel times is important to ensure your business’s long-term success and relevancy. Contrary to instinct, drastically reducing room rates won’t guarantee midweek bookings.

Occupancy 75

Occupancy Travel Hotels Revenue Management 75

STAAH

MAY 7, 2024

Before you realize it, the upcoming peak season will be here, presenting an opportunity to maximize your hotel’s occupancy with satisfied guests. In this regard, having a solid marketing mix in place is crucial. Ensuring guest satisfaction should be the cornerstone of your approach.

Market 88

Market Marketing Occupancy Digital Marketing 88

eZee Absolute

JANUARY 16, 2024

These blogs offer a wealth of knowledge on a variety of topics relevant to the modern hotelier, from revenue management and guest experience to marketing strategies and emerging trends. Table of Content How to Deal With Common Challenges in the Hotel Industry? What Are Some of The Important Hotel Reports?

Hospitality 102

Hospitality Marketing Strategy Occupancy Digital Marketing 102

Amadeus Hospitality

SEPTEMBER 8, 2023

Going beyond the existing integration with iHotelier ®, Amadeus , a global provider of hospitality technology solutions, and BEONx , a leading hospitality revenue management service provider, announce an extension of their partnership to bring comprehensive business intelligence to BEONx customers that subscribe to Demand360®.

Revenue 59

Revenue Revenue Management Occupancy Business 59

Inn Quest

MARCH 2, 2023

For example, you can use social media platforms like Instagram and Facebook to showcase the unique features of your hotel and target potential guests who are planning a vacation in your area. Implement a Sales and Revenue Management System One of the essential aspects of hotel management is maximizing revenue.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

Cloudbeds

APRIL 15, 2024

From checking in guests and entering reservations to managing rates and assigning rooms, many hotels still perform a lot of manual tasks. Today, hotel automation tools are used to perform or augment an increasing number of tasks, from distribution to revenue management and guest communication.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

Cloudbeds

MARCH 20, 2023

And it all starts with hotel market segmentation. What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. Boost revenue and profitability.

Hotel Marketing 52

Hotel Marketing Market Marketing Average Daily Rate 52

Webrezpro

NOVEMBER 1, 2023

In more ways than one, your property management system (PMS) is at the heart of driving reservations—not just managing them. We’re not only talking about decreasing rates when occupancy is low; the secret to generating […] Source

Marketing Strategy 91

Marketing Strategy Occupancy Marketing Market 91

eZee Absolute

SEPTEMBER 22, 2023

In this blog, we’ll break down the various hotel rate types, and how they can benefit your business and provide actionable strategies for you to maximize your revenue and occupancy. Table of Content What are hotel rate types? How to Use Different Hotel Rate Types to Maximize Revenue and Occupancy?

Revenue 52

Revenue Management Occupancy Revenue Management 52

Hotel Speak

JANUARY 25, 2024

The data is another proof point that occupancy levels have more than stabilized, making for a meaningful rise in RevPAR for our customers,” said Matt Welle, Mews CEO. While parking spots and meeting rooms have played a huge role in this, 2024 will be the year that more hoteliers revolutionize revenue management.

Average Daily Rate 80

Average Daily Rate Revenue Travel Upsell 80

Cloudbeds

OCTOBER 17, 2024

By strategically analyzing revenue booked, occupancy rates, acquisition costs, and guest segments, hotels can build an advanced distribution strategy that delivers real value. These include: Occupancy rate – which channels contribute most to occupancy?

OTA 76

OTA Occupancy Hotels Revenue 76

Hotel Speak

OCTOBER 5, 2023

Expressing his views on the benefits seen with Hotelogix as a technology partner, Manish further said, “Real-time availability due to centralisation and two-way integration between Hotelogix and Channel Manager and Booking Engine gets us more bookings via OTAs and our brand website.

Revenue 97

Revenue OTA Sales Operations 97

Inn Quest

MAY 11, 2023

Importance of Pricing Strategies to Grow Your Hotelier Business Any hotel must have an effective pricing strategy to be successful, especially in a competitive market. By drawing in more visitors, raising occupancy rates and enhancing profitability, a thoughtful pricing strategy can help hotels maximize their revenue.

Revenue 88

Revenue Occupancy Hotels Market 88

SiteMinder

DECEMBER 4, 2023

What are hotel industry statistics? Hotel industry statistics refer to data and metrics relating to hotels and other accommodations in the industry. Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. globally next year.

Occupancy 59

Occupancy Hotels Revenue Average Length of Stay 59

Cloudbeds

SEPTEMBER 18, 2024

For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency.

Operations 40

Operations Revenue Management Occupancy Revenue 40

Hotel Speak

AUGUST 13, 2024

Therefore, ensuring it’s easy for guests to book, whether direct or through third parties, is paramount to fulfilling a successful occupancy strategy and higher Average Daily Rate (ADR) goal. Online visibility leads to occupancy. From searching to booking, guests are influenced by an average of 38 websites before making a reservation.

Revenue 82

Revenue Sales OTA Average Daily Rate 82

Cloudbeds

AUGUST 12, 2024

For example, if your RMS (revenue management system) is not integrated with your PMS, you may find yourself manually updating room rates, negating the efficiency gains these technology solutions are meant to provide. With a mass influx of point solutions targeted at solving specific problems (ie.,

Hotels 98

Hotels Operations Revenue Management Revenue 98

Hotel Speak

JULY 24, 2024

Hotel distribution has always been a critical aspect of the hospitality industry. Effective hotel distribution strategies enable hotels to target the right audience, optimise occupancy rates, and enhance revenue management. Removing the rate parity clause is not going to change customers’ behaviour.

OTA 75

OTA Hotels Revenue Revenue Management 75

eZee Absolute

OCTOBER 24, 2024

But before we get into the techie part, let’s understand what exactly hotel distribution is. Simply put, hotel distribution refers to the process by which hotels make their rooms, rates, and inventory available to potential guests.

Hotels 59

Hotels Revenue Management Overbooking Revenue 59

eZee Absolute

NOVEMBER 1, 2022

The global hotel industry was valued at US$ 628.4 TMR ) The market size of the global hotel and resort industry, which was $1.52 Statista ) In 2022, the global hotel and resort industry market was forecast to reach $1.06 Room revenue is expected to reach $168 billion and occupancy is projected to be 63.4%.

Hospitality 52

Hospitality Revenue Management Revenue Travel 52

Hotel Speak

JULY 4, 2023

They can work with a hotel channel manager to ensure real-time distribution of rates and inventories across OTAs for better visibility, more sales, and zero overbookings. Large hotel groups can witness many benefits with Cloud-based Hotel PMS, more precisely, a Hotel PMS with multi-property management capabilities.

Hotels 52

Hotels Revenue Revenue Management Occupancy 52

Cloudbeds

NOVEMBER 13, 2024

Hotel Insights is for hotel managers, executives, and professionals looking to enhance their knowledge and stay updated on industry trends. Hotel Marketing Podcast Hosted by the team at TravelBoom Marketing, the Hotel Marketing Podcast examines the latest trends, tools, and strategies in hotel marketing.

Hospitality 52

Hospitality Events Hotel Marketing Market 52

Xotels

DECEMBER 12, 2024

Have you ever wondered what makes a hotels distribution strategy truly effective? Hotel distribution isnt just about listing your rooms on a few booking sites and hoping for the best. Monitor and Adapt: Regularly analyze the performance of each distribution channel using KPIs and adjust strategies based on market trends.

OTA 40

OTA Global Distribution System Revenue Revenue Management 40

Cloudbeds

MARCH 15, 2023

Direct bookings have become essential to any independent hotel’s distribution mix. A direct booking strategy is a powerful force in reducing customer acquisition costs , increasing occupancy, and improving profitability by building greater brand loyalty and giving you direct access to guests.

OTA 98

OTA Revenue Sales Travel 98

Hotelogix

AUGUST 13, 2024

In this context, one of the most transformative trends reshaping how hotels market and sell their rooms is Attribute-Based Selling (ABS). This approach not only helps hotels meet and exceed guest experience but also optimizes their revenue potential.

Revenue 52

Revenue Hotels Occupancy Overbooking 52

eZee Absolute

AUGUST 25, 2024

Terra Paraiso quickly saw an increase in occupancy rates, even during peak seasons, as they were now able to better manage their resources and pricing strategies. To maximize revenue, hoteliers need a sophisticated pricing strategy. This is where a powerful revenue management system can help.

Resorts 52

Resorts Revenue Fair Share Operations 52

SiteMinder

JANUARY 8, 2024

Types of hotel management If we zoom in on accommodation management, it too can be divided into a few different categories, which reflect the broad range of tasks and challenges that hotel management presents. Below are some considerations that can help maximise your hotel revenue management strategies: 1.

Operations 59

Operations Management OTA Hotels 59

Cloudbeds

OCTOBER 21, 2024

Your revenue management system identifies that during the dates of the festival, there’s a spike in reservations and suggests that you increase room rates slightly during the festival period due to higher demand. For their analysis, hotels typically use demand signals like seasonality, occupancy rates, and competitors’ prices.

Hospitality 40

Hospitality Revenue Revenue Management Hotels 40

Inn Quest

JUNE 8, 2023

AI-Driven Room Customization: Thanks to AI in hospitality, creating intelligent systems that automatically adjust various aspects of a hotel room based on user preferences, environmental conditions and real-time data is no longer a pipe dream.

Hospitality 54

Hospitality Services Upsell Operations 54

Hotel Speak

AUGUST 29, 2023

Why should you invest in a hotel rate shopper? Save time: By automating the rate shopping process, revenue managers can be freed from the tedious task of maintaining manual spreadsheets, leaving them more time to concentrate on data analysis and pricing strategy. There are many benefits of using a rate shopping tool.

Business 52

Business Shopping OTA Hotels 52

SiteMinder

JANUARY 8, 2024

Types of hotel management If we zoom in on accommodation management, it too can be divided into a few different categories, which reflect the broad range of tasks and challenges that hotel management presents. Below are some considerations that can help maximise your hotel revenue management strategies: 1.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

SEPTEMBER 4, 2024

Booking conversions are crucial for your hotel because they directly impact both your revenue and occupancy rates. When a potential guest completes a booking, it means one more room is filled, contributing to your hotel’s bottom line. Table of contents Why are booking conversions important?

Hotels 75

Hotels Revenue Marketing Market 75

eZee Absolute

JULY 9, 2024

This seamless integration allowed them to manage online distribution channels effectively. This integrated approach not only simplified their workflow but also contributed to improved revenue management and enhanced guest satisfaction. optimize room inventory, and increase direct bookings through their website.

Operations 52

Operations Management Hotels Revenue 52