Hotel Marketing Online Marketing OTA 
Hotelogix
FEBRUARY 13, 2025
Highlight your strengths, connect with guests in meaningful ways, and use cost-friendly strategies to grow your online presence. Turn everyday challenges into opportunities and show that small hotels can create just as big an impact. The Online Marketing Maze Picture this: You're running a small welcoming hotel that guests love.
Hotelogix
FEBRUARY 13, 2025
The hospitality industry has advanced to a new level; thanks to Internet that has helped hoteliers market themselves through various online channels. Online marketing helps hotels in establishing a brand identity, reaching out to millions of travelers and marketing rooms on a global platform.
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Cloudbeds
JANUARY 17, 2024
With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.
STAAH
OCTOBER 4, 2022
Gone is the cookie-cutter approach to online marketing. Hotel marketing today is all about how personal you can get. Competing for guests online is now harder than ever, with so many options out there for them to choose from. A staggering number of OTA users believe they’ll find better prices or deals on an OTA.
eTourism
JUNE 7, 2016
The ultimate aim of every hotel's online marketing campaign should be to drive direct bookings made through their property website. True, the OTAs have a pretty strong grip on travel consumers, but that doesn't mean you should lie down and accept their do
eTourism
JULY 11, 2017
In an online market dominated by online travel agents with steep commission rates, every hotel wants to increase the number of bookings made directly through their property's website. Here are 5 ways to wrestle control away from the OTA's and maximise rev
Xotels
JUNE 2, 2023
In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals.
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