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ELEVAT3 launches sales & marketing division

Hotel Business

Prior to joining ELEVAT3, Barris was chief sales officer of Barris Hospitality Consultancy, where she was contracted by hotel sales and marketing teams, owners and management companies to provide services to help expand existing properties’ sales revenues and market shares.

Sales 111
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3 Ways to Elevate Your Hotel Sales Strategy for 2024

Amadeus Hospitality

In addition to protecting existing corporate business, using a business intelligence tool like Amadeus’ Agency360+ will help you identify other companies booking into your market and competitive set, so you can strategically target them to shift market share and develop new partnerships.

Sales 52
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Knowland releases Market Segmentation tool

Hotel Business

Sales teams are often challenged to understand what groups have met in their competitive set. The Market Segmentation feature delivers detailed insight into group business activities by market segment, allowing hotel sales teams to adjust sales efforts and amplify meeting and events business strategically.

Market 59
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Cendyn acquires Knowland

Hotel Business

This exciting new era furthers our commitment to improving the working lives of hotel sales teams and helps shift the needle towards a proactive sales approach to group business.” According to the U.S. Travel Association, after a slow recovery, business travel is expected to regain 95% of its 2019 peak in 2024. “We

Sales 64
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Strategies to Win in the Corporate Transient Segment

Hotel News Resource

A hotel’s ability to influence and increase market share requires a thoughtful, well&researched strategy. Winning a targeted segment begins months if not years in advance of the annual RFP process.

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REIT Alert: Website Valuation for Hotel Investors

Travelboom Marketing

A newly-hired salesperson requires at least 90 days to get a firm understanding of current top accounts and marketing plans by market segment and account. During onboarding, a hotel sales manager would also learn the same fundamentals for the hotels in their compset, as well as comparable properties in the overall market.

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Hotel Advertising 2024 – Master Our 11 Proven Tactics

MediaBoom

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. Many hotels allocate a percentage of their revenue to advertising. How to boost hotel sales?