Hotel News Resource

OCTOBER 29, 2024

We compiled a convenient list of engaging social media ideas for hotel marketers and gathered tips for creating successful marketing strategies. Start planning your hotel’s social media marketing using these ideas, without starting from scratch.

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Market Marketing Marketing Strategy Hotel Marketing 80

Hotel News Resource

SEPTEMBER 17, 2024

Sales and marketing are closely intertwined in the hotel industry, as both functions work together (along with revenue management and distribution) to maximize revenue and build long&term customer relationships.

Marketing Strategy 45

Marketing Strategy Sales Market Marketing 45

Hotel News Resource

NOVEMBER 14, 2024

We have compiled some of the biggest mistakes marketers can make this holiday season, along with how to avoid them – so you can stay focused on delivering an unforgettable experience for every guest.

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Market Marketing Hotel Sales Sales 80

Hospitality Net

OCTOBER 22, 2024

For hoteliers seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of their marketing strategy. Thanksgiving, Christmas and New Year provide huge opportunities to connect with your database, guests and followers.

Hotel Sales 184

Hotel Sales Marketing Strategy Sales Marketing 184

eHotelier

OCTOBER 23, 2023

By understanding the needs of their target market, providing them with tailored services, and creating unique experiences for them, hotels can take advantage of these emerging trends and turn their property into an essential destination in the remote work movement.

Target Marketing 116

Target Marketing Market Marketing Hotel Sales 116

SiteMinder

NOVEMBER 5, 2024

What is a hotel sales manager? A hotel sales manager is a professional hired by a hotel to develop and manage sales strategies , with the aim of increasing brand visibility, bookings and revenue. What does a hotel sales manager actually do? What does a sales manager do in a hotel?

Hotel Sales 52

Hotel Sales Sales Management Hotels 52

Hotel News Resource

SEPTEMBER 18, 2024

To guide you through the process of evaluating your summer marketing efforts, we’ve developed a detailed checklist specifically designed for hoteliers and hotel marketers.

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Market Marketing Hotel Marketing Hotels 55

Hospitality Tech

MAY 21, 2024

Localized data enables hotel sales teams to quickly identify and pursue top local targets and new-to-market accounts, jumpstarting potential new business.

Market 52

Market Marketing Hotel Sales Sales 52

eHotelier

NOVEMBER 20, 2023

By understanding the needs of their target market, providing them with tailored services, and creating unique experiences for them, hotels can take advantage of these emerging trends and turn their property into an essential destination in the remote work movement.

Target Marketing 105

Target Marketing Market Marketing Hotel Sales 105

Hotel News Resource

OCTOBER 1, 2024

This article provides a step&by&step guide to help hoteliers and marketers alike develop a hotel marketing budget that aligns with their strategic goals, leverages current trends, and adapts to future changes.

Hotel Marketing 80

Hotel Marketing Market Marketing Hotels 80

Hotel News Resource

FEBRUARY 26, 2024

The Hospitality Sales & Marketing Association International (HSMAI) Foundation released its third Annual State of Talent report which reveals this year's trends in the hospitality industry that are impacting the talent within the sales, marketing, and revenue optimization disciplines.

Sales 85

Sales Revenue Market Marketing 85

Hospitality Today

SEPTEMBER 12, 2024

There are clear areas where results are optimized when sales is able to leverage the skills and knowledge of a marketing partner

Marketing Strategy 40

Marketing Strategy Sales Market Marketing 40

Hotel News Resource

OCTOBER 22, 2024

In this article, we’ll unveil 12 key trends shaping the future of hospitality marketing, providing you the insights and strategies needed to elevate your brand and drive success in the year ahead.

Market 81

Market Marketing Hotel Marketing Branding 81

Hotel Business

JUNE 4, 2024

Knowland has added a submarket filter to its Market Snapshot Report. The new filter was added to the platform’s search and dashboard functions, including Market Snapshot and New-to-Market capabilities, enabling filtering down to the submarket level within larger markets, saving time and effort by pinpointing localized opportunities.

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Market Marketing Sales Process Sales 59

Hotel News Resource

AUGUST 20, 2024

Titled “Top Digital Trends for Hospitality C-Suite to Future Proof Your Digital Footprint,” this eBook provides hospitality executives with crucial insights into the latest digital marketing trends that are poised to reshape the industry.

Digital Marketing 85

Digital Marketing Market Marketing Hospitality 85

Hotel News Resource

MARCH 20, 2024

An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services. Millennials now outnumber everyone else; this crowd loves to travel, and they place a high value on experiences.

Market 78

Market Marketing Branding Hotels 78

Hotel Business

JUNE 4, 2024

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.

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Hotel Sales Sales Sales Leadership Digital Marketing 64

Hotel News Resource

OCTOBER 21, 2024

Q4 is a crucial time for hotels, and we’re here to help you capture more business this holiday season. Tune in for an expert&led webinar to explore the latest trends and strategies for boosting bookings and transitioning smoothly into the New Year.

Digital Marketing 80

Digital Marketing Market Marketing Business 80

Hotel Business

OCTOBER 27, 2023

Knowland , a provider of data-as-a-service insights on meetings and events for hospitality, has launched Market Segmentation, an add-on feature designed to help on-property sales teams better understand and target the right group segments booking in their market. 31 by reaching out to clientcare@knowland.com.

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Market Marketing Sales Market Share 59

Hotel News Resource

NOVEMBER 1, 2024

Article - How to Market Your Hotel As the Ultimate Holiday Gift - This article explains how to market hotel stays as ideal experiential gifts to increase holiday bookings and off-season occupancy rates.

Market 45

Market Marketing Occupancy Hotels 45

Lure Agency

SEPTEMBER 1, 2024

An Adventure Where Marketing Leads the Way Did you know […] The post The Rise of the DIY Hotel Sales Process appeared first on Lure Agency.

Sales Process 52

Sales Process Hotel Sales Sales Marketing 52

Hotel News Resource

DECEMBER 11, 2023

How do you ensure your influencer marketing campaign is a success? Today, we'll review exactly how to find the right influencer for your hotel, best practices for building your campaign, and how to measure your success.

Market 102

Market Marketing Hospitality Hotels 102

Hotel News Resource

SEPTEMBER 7, 2023

Successful marketing hangs on one key thing - measurement! If you don’t assess the impact against an objective, how can you claim to be successful?

Market 105

Market Marketing Hotel Sales Sales 105

Hotel News Resource

OCTOBER 2, 2024

Article - Harnessing the Power of TikTok for Travel Marketing - TikTok's algorithm and user behavior offer unique opportunities for travel marketers to reach a wider audience.

Market 45

Market Marketing Travel Hotel Sales 45

Hotel News Resource

MAY 29, 2024

Article - What Does Gen Z Consider to Be Innovative Marketing? - A BHR Interview with Dylan Huey Gen Z Founder, TEDx Speaker, Digital Creator & Musician at Rodin' Flash

Market 75

Market Marketing Hotel Sales Sales 75

Hotel News Resource

AUGUST 2, 2023

According to a Market Analysis Report by Grand View Research, the global wellness tourism market size was estimated at $814.6 So, how can hoteliers tap into this colossal market? First, hotel marketers need to understand exactly what wellness tourism encompasses and how they can more closely meet visitors’ needs.

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Market Marketing Tourism Closing 98

eHotelier

AUGUST 20, 2023

A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.

Hotel Sales 98

Hotel Sales Occupancy Revenue Sales 98

Hotel News Resource

OCTOBER 9, 2024

To ensure successful influencer marketing campaigns, hotels must choose influencers who align with their brand values and have a genuine connection with their followers.

Branding 45

Branding Market Marketing Hotels 45

Hotel News Resource

DECEMBER 4, 2023

The hospitality industry saw unprecedented travel demand in 2022. Pent-up desire to get out of the house and escape the same 10-person circle incited the masses to jump on planes to anywhere outside their 50-mile radius. As a result, the average booking conversion rate (CVR) on SEM jumped from 0.90% in 2021 to 1.40% in 2022, an increase of 56% YoY.

Marketing Strategy 104

Marketing Strategy Market Marketing Travel 104

Hotel News Resource

SEPTEMBER 8, 2023

Article - TravelBoom to Host Free Digital Marketing Workshop for Hoteliers in Daytona Beach - TravelBoom COO, Pete DiMaio, will share leisure travel learnings, insights for 2024 on Oct.

Digital Marketing 110

Digital Marketing Market Marketing Travel 110

Hospitality Tech

OCTOBER 25, 2023

Add-on feature helps sales teams better understand specific market segment performance, plan account strategies, and gain insight into competitive activities.

Sales 52

Sales Market Marketing Hotel Sales 52

Hotel News Resource

SEPTEMBER 28, 2023

There is no definitive guide to social media marketing because social media is constantly evolving. But the tips in this article can help you always stay ahead of the curve.

Market 75

Market Marketing Hotel Sales Sales 75

Hotel Speak

NOVEMBER 12, 2024

For hoteliers seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of their marketing strategy. Optimized email campaigns are the gift that keeps giving By optimizing your email database and marketing campaigns, conversions will increase. Ho, ho – oh no!

Hotel Sales 74

Hotel Sales Sales Hotels Email Marketing 74

Hotel News Resource

NOVEMBER 22, 2023

Article - What B2B Marketers Want: 2023 Insights - By Ryan Haynes - The latest Business Barometer from Sapio reveals a resilience in marketing

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B2B Market Marketing Business 79

Hotel News Resource

FEBRUARY 15, 2024

Article - Bollywood Celebrity Deepika Padukone Features in Hilton Marketing Campaign - Hilton (NYSE: HLT) announced today a global ambassador partnership with Indian actress, producer, philanthropist, and entrepreneur, Deepika Padukone.

Market 77

Market Marketing Hotel Sales Sales 77

Hotel News Resource

DECEMBER 11, 2023

Attendees learned how the economy, changing technology, and shifting traveler demands will reshape how hoteliers market in 2024. TravelBoom hosted a fun and insightful webinar on December 7, 2023.

Market 97

Market Marketing Hotel Marketing Travel 97

Hotel News Resource

JUNE 22, 2023

Recently I met with the HSMAI Marketing Advisory Board and shared key statistics and gathered insights on how hoteliers are marketing on the social media landscape today.

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Market Marketing Hotels Hotel Sales 107