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ELEVAT3 launches sales & marketing division

Hotel Business

Revenue management consultancy firm ELEVAT3 has launched a new sales & marketing division to provide tailored branding solutions for hoteliers, naming industry veteran Beth Barris as EVP, sales & marketing to lead the new offering.

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Nurturing Tomorrow’s Hospitality Leaders: Retention through Upskilling, Reskilling, and Providing Pathways to Upward Mobility

Hospitality Net

The HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024, explores the idea: Hands-on learning is the only way to build a pipeline of talent ready for unknown roles. You have to build this talent because you cannot buy them (McCarthy, 2023).

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Flywheel News | November 2024 Hotel Digital Marketing News | GCommerce

gcommerce

Where ultrarunning and hotel marketing collide Read the latest post from GCommerce’s Morgan Tuohy and leave feeling inspired, as he navigates similarities between ultrarunning and delivering award winning hotel marketing campaigns. Could ads be coming to Threads next year? Our team is ready and stands by to start testing.

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HSMAI Global launches Certified Hotel Sales Leader certification

Hotel Business

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.

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Peachtree promotes Vickie Callahan to management division president

Hotel Business

.” A 25-plus-year hospitality veteran, Callahan previously held VP, revenue management positions with Atrium Hospitality and JQH Hotels. At the latter, she was responsible for developing a multi-branded revenue management platform.

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Revenue Managers: It's Still a Seller's Market, But Don't Get Greedy - By Lynn Zwibak

Hotel News Resource

Sources predict that hotels' pricing power will remain strong. However, we don't need a pandemic recovery to fall into the trap of overpricing. Why do we do this?

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Driving Hotel Sales Through Diverse Marketing Strategies

Hotel News Resource

Sales and marketing are closely intertwined in the hotel industry, as both functions work together (along with revenue management and distribution) to maximize revenue and build long&term customer relationships.