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HSMAI Global launches Certified Hotel Sales Leader certification

Hotel Business

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.

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Top 5 Hospitality Blogs You Shouldn’t Miss Out from 2023

STAAH

Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.

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This is How You Can Increase Revenue for Small Hotels [Bonus Tip Inside]

eZee Absolute

Like any other business, hotels need to generate revenue in order to survive. But with the ever-growing competition, how can small hotels keep up? How can small accommodation providers keep revenue flowing? I will also tell you about some revenue-generating ideas for small hotels that don’t include selling rooms.

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Bob Gilbert retires from HSMAI president/CEO role

Hotel Business

Gilbert reflected, “I want to express my appreciation for my years at the association, the deep partnerships built with so many of you and the trust you placed in me to help guide the organization to truly impact sales, marketing and revenue optimization in the hospitality industry.

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Wasting Time on Cheap Leads? Relationship Marketing Fills a Better Funnel

Lure Agency

On the InnSync Show, Cory Falter and Teresa Winfield of Pan Pacific Seattle recently discussed how hotel sales teams could ensure better leads through relationship marketing strategies. What is Relationship Marketing? Each of these elements should be infused into any relationship marketing strategy.

Market 52
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A clever approach to hotel management that might save your business

AskSuite

Hotel management can be quite complex, picture the everyday hustle, ensuring each room looks spotless, managing bookings, creating new revenue opportunities…. Customer service, sales, marketing, and reservation teams hold significant roles in a hotel’s success. RMS Predicting customer behavior is a must.

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31 – Multi-Property Marketing with Mike Parent

Travel Media Group

Host Ryan Embree interviews Mike on the subject of multi-property hotel marketing as he shares a wealth of hospitality experience and knowledge. Mike speaks to Coakley Williams’ philosophy of curating a unique and targeted marketing strategy for each property within their portfolio.

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