Remove Hotel Sales Remove Marketing Remove Revenue Management
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ELEVAT3 launches sales & marketing division

Hotel Business

Revenue management consultancy firm ELEVAT3 has launched a new sales & marketing division to provide tailored branding solutions for hoteliers, naming industry veteran Beth Barris as EVP, sales & marketing to lead the new offering.

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Driving Hotel Sales Through Diverse Marketing Strategies

Hotel News Resource

Sales and marketing are closely intertwined in the hotel industry, as both functions work together (along with revenue management and distribution) to maximize revenue and build long&term customer relationships.

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Hotel sales manager: Job skills and responsibilities

SiteMinder

What is a hotel sales manager? A hotel sales manager is a professional hired by a hotel to develop and manage sales strategies , with the aim of increasing brand visibility, bookings and revenue. What does a hotel sales manager actually do?

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HSMAI Global launches Certified Hotel Sales Leader certification

Hotel Business

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.

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The Blame Game: When Marketing Blames Revenue Management and Vice Versa - By Connor Vanderholm

Hotel News Resource

Picture this: Marketing campaigns are in full swing, beautifully crafted, and meticulously executed to entice guests. Meanwhile, the revenue management team is diligently fine-tuning pricing strategies to optimize profits. Peaceful and cohesive like a Paula Detlefsen painting.

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Where hotel sales and technology meet

Hospitality Today

Technology has made it possible for hotel sales, marketing and revenue management functions to become more integrated

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Nurturing Tomorrow’s Hospitality Leaders: Retention through Upskilling, Reskilling, and Providing Pathways to Upward Mobility

Hospitality Net

The HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024, explores the idea: Hands-on learning is the only way to build a pipeline of talent ready for unknown roles. You have to build this talent because you cannot buy them (McCarthy, 2023).