Hotel Speak

JANUARY 11, 2024

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

MediaBoom

SEPTEMBER 29, 2023

11 Steps To an Effective SEO Content Strategy After learning basic concepts and doing some market research, let’s break down the steps in formulating a strategy for SEO content. Assign Search Intent for Each Keyword Another important aspect is search intent. Consider content with transactional intent.

Intent 52

Intent Business Sales Small Business 52

Social Tables

OCTOBER 20, 2022

A value proposition is a clear, concise, and succinct statement—a declaration of intent. It explains who you are, what you stand for, what you do, and should be the keystone of your webinar marketing campaign. Marketing research shows that sending a day-of reminder email can increase live webinar attendance by up to 20%.

Events 158

Events Market Marketing Marketing Strategy 158

Little Hotelier

MARCH 15, 2023

That means that more than four in five potential guests who have shown intent to book don’t end up following through. The travel sector has one of the highest cart abandonment rates of any industry – a whopping 81.7% according to a recent study. It’s a hypothetical, but imagine if you converted those guests?

Hotels 59

Hotels OTA Market Research ROI 59

MediaBoom

JUNE 22, 2023

Reach a Wider Audience Expanding your audience is crucial for increasing conversions in real estate marketing. Understand your audience’s needs and preferences, conducting market research for data-driven insights. Utilize various channels like social media, email campaigns, and content marketing to reach the right people.

Real Estate 84

Real Estate Market Marketing Digital Marketing 84

SiteMinder

JUNE 12, 2024

Competitor Analysis : Monitoring the pricing strategies and occupancy rates of competitors to understand market positioning and make informed pricing decisions. Overbooking Strategy : Intentionally accepting more reservations than available rooms, anticipating that a certain percentage of guests will cancel or not show up.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

MediaBoom

FEBRUARY 29, 2024

75 Years of Ferrari In commemorating Ferrari’s remarkable 75-year journey of unwavering innovation, passion, and craftsmanship, the Maranello-based carmaker delivered a resounding statement of intent. Unique Value Proposition: Maserati is about Italian luxury, style, and passion for high performance. How do you target a luxury audience?

Branding 84

Branding Consumer Digital Marketing Market 84