Lure Agency

MARCH 7, 2023

On the InnSync Show, Cory Falter and Teresa Winfield of Pan Pacific Seattle recently discussed how hotel sales teams could ensure better leads through relationship marketing strategies. What is Relationship Marketing? The Basic Elements of Relationship Marketing There are four basic elements of relationship marketing.

Market 52

Market Marketing Marketing Strategy Sales 52

MediaBoom

AUGUST 15, 2023

This will assist your overall marketing strategy, such as targeting specific markets, improving brand visibility , and increasing bookings. Set Your Budget Between bidding for keywords and running a PPC campaign, hotel search engine marketing strategies can get costly fast. Add a call to action.

Market 88

Market Marketing Hotels Cost Per Click 88

BCV

AUGUST 4, 2021

A solid influencer marketing strategy puts your hotel in the spotlight among a targeted community of engaged followers. Some of the most valuable actions are the ones with high intent, such as shares and saves. Tracking conversions is the path to knowing your true ROI. It can build buzz for an extremely low cost.

Market 52

Market Marketing Intent ROI 52

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

MediaBoom

JUNE 28, 2023

But as it helps you tap into prospects already in the buying stage, this could help you get a great return on investment (ROI) almost immediately instead of waiting for months to earn it organically. Note that determining search intent could be difficult with such ad groups. You pay a fee for each click.

Real Estate 52

Real Estate Market Marketing Intent 52

Cloudbeds

OCTOBER 17, 2024

Direct channel strategies Direct bookings are gold as they help hoteliers avoid hefty commissions and fees and ensure ownership of guest data, but that doesn’t mean there isn’t a price attached. Here we break down strategies to maximize ROI on direct channels. Increase direct bookings with Cloudbeds.

OTA 76

OTA Occupancy Hotels Revenue 76

MediaBoom

MAY 27, 2024

Here are some goals you can anticipate achieving: Increased visibility and reach Targeted advertising to relevant audiences Improved ROI through a pay-per-click model Whether your hotel is a small one-off or a growing chain, using Google Ads can act as a springboard for growth without having to sink a lot of money.

Cost Per Click 52

Cost Per Click Hotels Display Ads Real Estate 52

MediaBoom

DECEMBER 15, 2023

You also have to make sure it matches user search intent, or it will lead to an increased bounce rate. This leads to a positive brand reputation, top-tier customer loyalty, better user engagement, and increased conversion, sales, and ROI. Plus, there’s a bit of a learning curve involved.

Digital Marketing 84

Digital Marketing Market Marketing Business 84

Cloudbeds

FEBRUARY 16, 2024

A customer relationship management (CRM) system can be a fantastic tool to take your hotel marketing strategy to the next level. In this guide for lodging businesses, you’ll learn all about CRMs, from the benefits of using one to the best software in the market today.

Sales 52

Sales Upsell Hotels Marketing 52

MediaBoom

OCTOBER 26, 2023

Mobile app analytics resource UXCam reports that every dollar a company spends in UX generates a return of $100, an ROI of more than 9,000 percent. Cost-Effective Marketing Most businesses can’t spend infinite amounts on marketing campaigns. Many marketing strategies are mainstays, but none to the degree of SEO.

Market 85

Market Marketing Business Sales 85

MediaBoom

APRIL 14, 2023

Insurance lead generation is the process of attracting potential customers through various marketing strategies such as online ads, social media campaigns, and email marketing. Through effective lead generation, you can expand your customer base, increase revenue, and improve ROI.

ROI 85

ROI Market Marketing Business 85

MediaBoom

NOVEMBER 2, 2023

Attracts high-intent traffic Improves the user experience Increases ROI Low-cost marketing strategy Download Our Latest Whitepaper 10 Website Must Haves to Drive Traffic & Generate New Leads Does your website have all 10? You must select keywords relevant to your audience that align with search intent.

Intent 80

Intent Services Business Digital Marketing 80

MediaBoom

FEBRUARY 28, 2024

This ongoing engagement is crucial for converting high-intent leads into loyal patrons, reinforcing the brand’s status as an emblem of luxury and exclusivity. How do SEO and content marketing strategies differ for luxury websites? How do luxury website designs differ from standard designs?

Branding 75

Branding Shopping Real Estate Digital Marketing 75